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Georgio Armani's New Butt

David Beckham Underwear Model

— November 12, 2007 — Pop Culture
The latest rear being used to promote Georgio Armani's male underwear belongs to none other than hunky soccer star, David Beckham.

"Beckham was busy shooting the ad campaign last week in L.A. with Mert Alas and Marcus Piggott, marking the second time that he and Armani have worked together. The first time was in 2002, when the Italian designer created uniforms for the English team's wardrobe," Catwalk Queen reported.

No butt could be more toned, firm or gorgeous than Beckham's. His chiseled bod is a nice by-product of years of intensive soccer playing. Armani's new campaign will surely be a hit with both the ladies that fantasize over him and the men that idolize him.
Trend Themes
1. Celebrities in Fashion Campaigns - The use of popular celebrities like David Beckham in fashion campaigns is a trend that creates a strong appeal and connection with consumers.
2. Athlete-endorsed Products - The collaboration between athletes and brands, such as David Beckham and Georgio Armani, presents opportunities for disruptive innovations in athletic apparel and accessories.
3. Fashion and Sports Cross-over - The merging of fashion and sports, as seen in the partnership between Georgio Armani and David Beckham, opens up innovative possibilities in creating stylish sportswear collections.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation opportunities by leveraging the trend of using celebrities in campaigns and collaborations with athletes.
2. Marketing and Advertising - The marketing and advertising industry can capitalize on the trend of celebrity endorsements in fashion campaigns to create engaging and impactful brand promotions.
3. Sports Apparel - The sports apparel industry can take advantage of the fashion and sports cross-over trend to develop innovative sportswear products that combine style and performance.
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