Rockstar

Garmin Fitness Devices Help You Fight Through the Trenches

By: Summer Luu - Published: • References: garmin & adweek.blogs
The Garmin Fitness commercial shows how sports activities really make you feel like you're battling a war, fighting to keep up and working towards victory and glory.

This South African ad takes place in a treacherous war scene, with a soldier running and cycling through exploding bombs and firing armies. As the commercial wraps up, the soldier metaphorically turns into a runner wearing a sports watch and GPS-enabled sneakers made by Garmin Fitness, en route for his own victory lap. Stats for War Battling Shoe Ads Trending: Older & Chilly
Traction: 3,143 clicks in 198 w
Interest: 4 minutes
Concept: Garmin Fitness
Related: 73 examples / 56 photos
Segment: Males, 18-35
Comparison Set: 27 similar articles, including: hybrid sportsvertising, 22 viral nike ads & commercials, and statuesque soccer ads.