The 8.9 magnitude earthquake that struck Japan on March 11th is shaping up to be one of the world's most expensive natural catastrophes, but initiatives like the Disaster Relief on Facebook page are more focused on measuring the human reaction to the event.
Through the use of simple but effective infographics, Disaster Relief on Facebook compiled a slideshow that illustrates just how and where the social media world reacted to the news that Japan had been hit by an earthquake and a subsequent tsunami.
On the day of the earthquake alone Facebook counted over 4.5 million status updates that mentioned either "Japan," "Tsunami" or "Earthquake" and this slideshow depicts the concentration of those updates by location over ten different points in time. More than anything else, the resulting collection offers startling insight into how social networking offers users an unparalleled opportunity to connect, share and reach out to those thousands of miles away within an instant.
Stats for Social Media Crisis Infographics
Trending: Older & Warm
Research: 34,470 clicks in 267 w
Interest: 4 minutes
Concept: Disaster Relief On Facebook
Related: 52 examples / 40 photos
Segment: Neutral, 18-35
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