Daniel Bolliger Creates a Mirror Effect for 'Creatures'
Daniel Bolliger's 'Creatures' features double doses of the same model in a surreal environment. From Beetlegues pants to shiny silver unisuits and sky-high cartoon hair, this shoot is one that needs to be seen to be believed.
Implications - In order to gain attention from the busy consumer, companies must be strategic when devising advertising campaigns. Repetition (as demonstrated with this twin fashion spread) is a great way to garner recognition from occupied individuals. Companies should consider how to incorporate brand repetition in both products and advertisements in order to distinguish a stronger brand image.