Color Blocked Graphic Sportswear

The Christopher Shannon 2012 Fall/Winter Lookbook Boasts Patterns

The lookbook for the Christopher Shannon 2012 Fall/Winter collection features an onslaught of mixed pattern checkered patterns and black. The British designer is no stranger to eclectic style. His apparel pieces often dawn expansive printed graphics, plaid and collages of busy prints thrown together on loose fitting trousers or long tunics.

This collection is more subdued in terms of color. The garments stick to a more monochromatic color palette with hints of blue creeping into plaid designs. A noteworthy piece from the Christopher Shannon 2012 Fall/Winter collection would definitely be the frilled back sports coat. Adorned with black stripes on the sleeve, this white coat resembles the garb of a Spanish folk dancer. The frills ripple like a waterfall with eyelet holes at the bottom of each one.

Graphic Sportswear
Opportunities for disruptive innovation include incorporating technology into the design of sportswear for added functionality and performance.
Monochromatic Color Palette
Disruptive innovation opportunities include exploring the use of sustainable materials in producing clothing with a more subdued color palette.
Mixed Pattern Checkered Patterns
Opportunities for disruptive innovation include experimenting with combining prints and patterns to create unique and eye-catching designs on clothing.

Sectors Adopting This

Fashion Industry
The fashion industry can embrace the trend of color blocked sportswear by investing in innovative designs and materials.
Technology Industry
The technology industry can leverage the trend of incorporating technology into sportswear by developing new tools and materials to enhance performance.
Sustainability Industry
The sustainability industry can find opportunities for innovation by exploring new ways of producing clothing with a monochromatic color palette using eco-friendly materials and techniques.
SCORE
2.9 out of 10
GENDER
90% Men10% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 56%
Activity 24%
Freshness 8%

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