Prop-Wielding Elevator Ads

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The Calibre Fall/Winter 2012 Campaign Fuses Style and Humour

— March 9, 2012 — Fashion
The Calibre Fall/Winter 2012 ad campaign stars models James O’Halloran and Luke Cook. Captured by the lens of fashion photographer Jordan Graham, the duo pose against an elevator backdrop, posing along with a series of fun and quirky props.

From vibrant balloons and various sweets to pizzas and even crutches, James and Luke shine in this sharply dressed advertorial spread. Clad in a multitude of sleek suited separates, sharp shirts and clean-cut coats, the guys rock menswear ensembles fit for any fashion-conscious gentleman.

Making use of fun props, the guys infuse humour into this seriously debonair editorial. Exuding personality, character and an undeniable fashion flair, the Calibre Fall/Winter 2012 ad campaign fuses strength with effortlessly elegant styling that comes with ease.

From fitted suits to pleated trousers, this in-elvator advertorial is sharply dressed.

Trend Themes

  1. Prop-wielding Ads — Using fun and quirky props in ads to infuse humor and personality.
  2. Elevator Backdrops — Utilizing elevators as backdrops in photo shoots for an interesting aesthetic.
  3. Menswear Ensembles — Highlighting sleek and sharp menswear separates in ad campaigns.

Industry Implications

  1. Fashion — Incorporating humor and unique backdrops can make fashion campaigns stand out.
  2. Advertising — Using interesting backdrops and props can make ads more memorable and effective.
  3. Photography — Exploring unique backdrops like elevators can offer new and creative photo opportunities.
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