The Calibre Fall/Winter 2012 ad campaign stars models James O’Halloran and Luke Cook. Captured by the lens of fashion photographer Jordan Graham, the duo pose against an elevator backdrop, posing along with a series of fun and quirky props.
From vibrant balloons and various sweets to pizzas and even crutches, James and Luke shine in this sharply dressed advertorial spread. Clad in a multitude of sleek suited separates, sharp shirts and clean-cut coats, the guys rock menswear ensembles fit for any fashion-conscious gentleman.
Making use of fun props, the guys infuse humour into this seriously debonair editorial. Exuding personality, character and an undeniable fashion flair, the Calibre Fall/Winter 2012 ad campaign fuses strength with effortlessly elegant styling that comes with ease.
From fitted suits to pleated trousers, this in-elvator advertorial is sharply dressed.
Stats for Prop-Wielding Elevator Ads
Trending: Older & Mild
Research: 2,895 clicks in 219 w
Interest: 4 minutes
Concept: Calibre Fall/Winter 2012
Related: 103 examples / 79 photos
Segment: Males, 18-55
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