Rockstar

Lonely Hearts Club 'Brains for Dinner' Collection is Ghoulishly Good

By: Robyn Currie - Published:   Updated: Aug 11 2011 • References: lonelyheartsclub.co.nz & blog.urbanoutfitters
Fashion house Lonely Hearts Club (awesome name!) have launched their Spring/Summer 2010 collection and it has real interesting name. Brains for Dinner is the actual name, and it is probably the only collection I would wear on name alone.

Inspired by zombies and all things ghoulish, Brains for Dinner features lots of black and lots of lace, and black lace. Check out the gallery for some pictures of what the house has to offer.

Implications - Consumers are fascinated with zombie imagery because it forces them to engage in the uncomfortable topic of life after death. Though it unnerves them, zombies appeal to consumers because it forces them to question their beliefs about death. Corporations looking to attract mass consumer attention may consider employing zombie images in their promotional campaigns.

Stats for Zombie-Inspired Fashion Trending: Older & Mild
Traction: 12,868 clicks in 263 w
Interest: 4 minutes
Concept: Zombie-Inspired Fashion
Related: 87 examples / 67 photos
Segment: Females, 18-35
Comparison Set: 32 similar articles, including: celebrity zombies, horror body painting, and zombies against consumerism.