Collaborative Premium Electric Scooters

LEXGO an Maserati Join on the Armonia and Lamp

Maserati works in collaboration with electric mobility expert LEXGO to breach into the realm of electric scooters with the Armonia and the Lampo models. Both of the models are made with elevated functions including Apple's Find My technology to merge high-end design with smart performance functions. The scooters are meant for city spaces and urbanites who are looking for more than a simple ride to work.

The Armonia has a stylish form as it translates to 'harmony' in Italian. It is meant for everyday commuting in a sophisticated way and the frame is crafted with magnesium alloy for a strong build. It is powered by a 400W motor and can reach up to 25 km/h. The Lampo translates to 'flash' in Italian and speed is at the front of its focus with two 1000W motors -- one in each wheel to reach 60 km/h.

Image Credit: Yanko Design

Smart Performance Electric Scooters
Integrating Apple's Find My technology elevates these electric scooters by combining high-end design with advanced smart features.
High-speed Urban Mobility Solutions
The Lampo model's dual 1000W motors offer an unprecedented 60 km/h speed, catering to efficiency-focused urbanite commutes.
Premium Materials in Micro-mobility Devices
Using magnesium alloy in the Armonia scooter's frame highlights a shift towards durable and lightweight materials in electric scooter design.

Who This Affects Most

Urban Transportation
The development of high-speed and durable electric scooters introduces new possibilities for efficient city commuting.
Smart Wearables and Iot
The integration of Apple's Find My technology exemplifies how electric scooters are becoming part of the larger IoT ecosystem.
Luxury Goods
Merging luxury automotive brands like Maserati with electric mobility devices creates a new segment within the premium transportation market.
SCORE
6.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 89%
Freshness 34%

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