Superstar

The Acclair Art Valuation Service Displays Brain Patterns in Gallery

By: Meghan Young - Published: • References: strp.nl & psfk
Although the appreciation of art is highly subjective, the purpose of the unique Acclair Art Valuation Service is to determine a buyer's interest based on their brain activity.

Created by Eyal Fied and Luther Thie, the Acclair Art Valuation Service is part of the tech-art STRP Festival. Essentially, visitors are asked to don a EEG brain scanning device that later displays their brain patterns in real-time on the gallery walls, showing what their response was to each piece of artwork. Stats for Art Appreciation Scanners Trending: Older & Chilly
Traction: 1,453 clicks in 208 w
Interest: 4 minutes
Concept: Acclair Art Valuation Service
Related: 72 examples / 55 photos
Segment: Neutral, 18-55
Comparison Set: 26 similar articles, including: wi-fi sneakers, 25 gesture & motion-sensitive innovations, and interactive led art.