Germ-Fighting Pitchers

The Restore Water Purification System Uses UV Clean Technology

The Swine Flu craze has us all wondering whether what we think is clean is really clean enough. At least with the Restore water purification system we can be sure that what we're drinking is germ-free.

The Restore water purification system from HoMedics uses Ultraviolet (UV) Clean Technology to purify tap water. This technology eradicates bacteria, viruses, metals, chlorine (that contribute to taste and odor), and other pollutants.

Implications - Consumers are increasingly focused on fighting germs upon the release of any epidemics or pandemics. To be safe, businesses that consistently implement germ-fighting features will continue to be interpreted as health conscious as well as vital to consumers. Appealing to consumers germaphobic sides allows businesses to create products regularly that appear to be health necessities.

Germ-fighting Pitchers
Consumers are looking for ways to fight germs, creating an opportunity for businesses to offer products with germ-fighting features.
UV Clean Technology
There is an increasing demand for products that use UV Clean Technology to purify water and other items, providing an opportunity for businesses to develop and market UV-based purification systems.
Health Necessities
Products that are marketed as health necessities due to their germ-fighting features have the potential to appeal to consumers and drive sales for businesses that create them.

Where This Applies

Water Filtration Industry
The water filtration industry can leverage UV Clean Technology and highlight its germ-fighting features to increase sales and appeal to health-conscious consumers.
Consumer Goods Industry
Manufacturers of consumer goods can develop products with germ-fighting features, such as UV Clean Technology, to appeal to consumers focused on health and hygiene.
Healthcare Industry
The healthcare industry can adopt germ-fighting technologies, such as UV Clean Technology, to create more hygienic environments and improve patient outcomes.
SCORE
4.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 23%
Activity 90%
Freshness 8%

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