Biodegradable Rain Gear

The Plantable Potato Raincoat is Educational & Eco-Friendly

Equilicuá has created a raincoat that is so eco-friendly, you can plant it when you’re done with it. The Plantable Raincoat is made out of bioplastics, which are made from potato starch. The potato raincoat is entirely biodegradable and compost friendly!

The design by Equilicuá reads “I was a Potato” on the front of the coat, and also has info printed on it that explains how a potato turned into a coat. Even better, the raincoat has seeds inside of it so that when it is composted, plants will grow.

Biodegradable Rain Gear
Disruptive innovation opportunity: Developing biodegradable rain gear to meet the growing demand for eco-friendly and sustainable products.
Educational Design
Disruptive innovation opportunity: Creating educational designs for products that not only serve their primary purpose but also provide information and increase awareness about environmental issues.
Compostable Fashion
Disruptive innovation opportunity: Exploring the potential of using compostable materials in the fashion industry to reduce waste and promote circular economy practices.

Sectors Adopting This

Eco-friendly Fashion
Disruptive innovation opportunity: Revolutionizing the fashion industry by developing sustainable and biodegradable clothing options that align with environmentally conscious consumer preferences.
Educational Products
Disruptive innovation opportunity: Introducing educational products that combine functionality with educational value, providing consumers with both useful tools and valuable knowledge.
Bioplastics Industry
Disruptive innovation opportunity: Investing in research and development of bioplastics as a viable alternative to traditional plastics, offering eco-friendly solutions across various industries.
SCORE
2.8 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 26%
Activity 51%
Freshness 8%

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