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Rest-Focused Retailers
The Takeo Kikuchi Flagship Store Focuses on Customer Comfort


By: Alexandra Serrano (Star) Nov 30, 12
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Holding the concept of consumer comfort as essential, the Takeo Kikuchi flagship store aims to rival online consumerism.

Designed by Schemata Architects, the space of this Tokyo location mixes both retail display and rest areas. This approach to interior design is meant to rival online retail. It makes for a dynamic flagship store that encourages the creation of “a mutual relationship between designer and customers.”

The three-storey space features a garden, atelier and lounge spaces. There is no existing cash register making for an atmosphere in which person-to-person dialogue is not only encouraged but required for transactions. With its cozy wooden interior and drastically enjoyable shopping experience, the Takeo Kikuchi flagship store inspires consumers to enjoy the simple pleasures of shopping.



Source: dezeen
Readmore: world.co.jp



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