Who wants a dimaond for Christmas when you could have a glittery piece of poo hanging around your neck? The Miller Park Zoo in Bloomington, Illinois, is selling limited edition reindeer droppings necklaces to raise money for the zoo.
Called ‘Magical Reindeer Gems,' the reindeer droppings necklaces are handmade using dehydrated and sterilized reindeer poop. The dime-sized dung is spray-painted with glitter and strung on wire with beads.
Implications - Consumers are seeking out products that pertain to something particular. Designs that let customers experience an event more fully are appealing to those shoppers who want to feel more integrated into what's happening. In order to attract more buyers, a company could develop their items with this in mind.
Why This Trend Is Growing
- Experiential Accessories
- Designing and selling products that allow customers to more fully experience an event appeals to shoppers seeking unique experiences.
- Eco-friendly Jewelry
- Creating sustainable jewelry from unconventional materials, such as dehydrated and sterilized reindeer poop, can attract environmentally-conscious consumers.
- Unexpected Luxury Items
- Offering limited edition items that are unusual and quirky, like glittery reindeer poop necklaces, can appeal to consumers seeking one-of-a-kind luxury products.
Industries Being Reshaped
- Zoos and Animal Parks
- Zoos and animal parks can create unique and sustainable merchandise, such as reindeer poop necklaces, to raise money for conservation efforts.
- Jewelry Design and Production
- Jewelry designers and producers can explore unconventional and eco-friendly materials, such as dehydrated and sterilized animal waste, to create sustainable accessories that appeal to environmentally-conscious consumers.
- Luxury Goods
- Luxury brands can create limited edition and unexpected items, such as glittery poop necklaces, that appeal to consumers seeking unique and quirky luxury products.
