These New City Landscape maps used 'tweetography' to create them. The contours on the map show the density of tweets in that particular area. The 'mountains' or lighter shades of green, yellow and red reflect higher Twitter activity, whereas dark green areas indicate areas in which Twitter isn't used as frequently.
These New City Landscape maps are pretty cool, showing the density of a particular area as dictated by social media usage.
Implications - As the rapid progression in the social media craze continues, so too does the relevance of social media platforms. A company can benefit from this fervor for social media interaction by investing in marketing that mimics or directly references these highly used forms of technology. By doing so, the company shows it is on the forefront of contemporary pop culture and that it is committed to the avant-garde.
What Makes This Trend Stand Out
- Social Media Craze
- Opportunity for businesses to invest in marketing that mimics or directly references highly used social media platforms to show they are on the forefront of contemporary pop culture.
- Tweetography
- Potential to develop tools or services that utilize tweetography to provide insights into social media density and behavior for targeted marketing strategies.
- Real-time Data Visualization
- Possibility to create innovative data visualization tools that dynamically represent social media activity and density in different locations.
Sectors Adopting This
- Marketing and Advertising
- Opportunity for marketing and advertising agencies to offer services that help businesses leverage the social media craze for effective campaigns.
- Data Analytics
- Demand for data analytics companies to develop specialized tools and algorithms to analyze and interpret tweetography data for businesses' marketing strategies.
- Urban Planning and Design
- Potential for urban planning and design firms to incorporate tweetography insights into their planning process to understand social media usage patterns and trends in different areas.
