Contemporary designs, especially in regards to furniture, are increasingly embracing the aesthetics of the simple as demonstrated by the Koren Chair by Djordje Zivanovic.
The word Koren itself means "roots" in Serbian, a reference to the design's return to early manufacturing techniques. The chair is made out of six pieces of beach wood, which are easily put together. Similar in a way to IKEA furniture, the Koren Chair is very user-friendly. Unlike IKEA however, Zivanovic's design will last longer than a few months.
More than just a basic seat, the Koren Chair is designed to be able to hold up jackets, book bags, hats and other random accessories. The piece makes for a great organizer when not being used as a chair, and the beech wood makes it a beautiful addition to any room.
What's Driving This Trend
- Simple Furniture Design
- Opportunity for furniture companies to embrace minimalist and user-friendly designs, reminiscent of the Koren Chair.
- Return to Traditional Manufacturing Techniques
- Potential for industries to explore traditional manufacturing methods, as seen in the use of six pieces of beech wood in the Koren Chair.
- Functionality and Multi-purpose Furniture
- Chance for manufacturers to create versatile furniture pieces that can double as organizers, like the Koren Chair with its ability to hold jackets, book bags, and accessories.
Who This Affects Most
- Furniture Manufacturing
- Disruptive opportunity to innovate by focusing on simple and durable furniture designs, inspired by the Koren Chair.
- Woodworking
- Opportunity to explore traditional woodworking techniques and create unique furniture pieces, similar to the craftsmanship in the Koren Chair.
- Home Organization and Storage
- Possibility for businesses to develop functional and multi-purpose furniture solutions, like the Koren Chair, that can help with home organization and storage.
