Tribes by Lucia Herrero is a photo series that focuses on families at the beach. Although it closely resembles the seriesTourist Stranger Self-Portraits by Benoit Paillé, the style is much more different even if the subjects are just as eclectic and eccentric. As though shot in studio, the Spanish photographer uses a full set of lighting equipment to add a theatrical element of fantasy to each image.
Instead of being inspired by the subjects themselves, Tribes by Lucia Herrero were influenced “by the studio portraits of ancient tribes who proudly posed in traditional costumes next to their prized possessions,” according to the photographer. By focusing on the human condition while vacationing, it captures their pride, vulnerability, honesty and more.
Key Themes Behind This Trend
- Family Vacation Photography
- There is potential for photography businesses to disrupt the traditional family portrait market by offering unique and innovative vacation photography packages.
- Fantasy Beach Photography
- There is an opportunity for photographers to create a new genre of beach photography by incorporating theatrical and fantasy elements.
- Tribal Vacation Photography
- Inspiration from ancient tribes offers a new potential avenue for vacation photographers to differentiate their work.
Where This Applies
- Photography
- Professional photography businesses can explore innovative ways to capture vacation memories and capitalize on the growing trend of experiential travel.
- Tourism
- The tourism industry can offer unique vacation experiences by partnering with photographers to create memorable and personalized vacation photo shoots.
- Fashion
- Fashion brands can incorporate the tribal and traditional elements of vacation photography into their collections, tapping into the desire for authentic experiences.
