Modern Grunge Portraits

The Drive Ben Trovato Editorial is Haute and Hazy

London based photographer Claire Huish captures the 'Drive' Ben Trovato exclusive editorial. This striking portrait series has a nostalgic vibe referencing a strong grunge influence along with 80s imagery and wardrobe styling.

Showing off pink-hued lighting and hazy filtering effects, these modern glamour shots exude femininity. Model Justine is edgy sporting three different hair looks that range from sleek long locks to messy up-dos.

The Drive Ben Trovato exclusive also references the popular Ryan Gosling film of the same name and substitutes electric hued neon lights with a blurred rosy glow. A modernized take on a retro grunge aesthetic, these pastel portraits reinvent a classic cultural movement for a new generation of fashion followers.

Modernized Geisha Aesthetics
Opportunities for creating a new generation of fashion by presenting a modernized version of traditional Japanese Geisha aesthetics.
Nostalgic Electro-geisha Influences
Opportunities for the addition of 80s imagery in fashion photography.
Hazy Filtering Effects
Opportunities for exploring the implementation of hazy filtering effects when taking fashion photographs.

Who This Affects Most

Fashion
Opportunities for incorporating traditional Japanese Geisha aesthetic in fashion photography.
Photography
Opportunities for creating and exploring new styles of fashion photography.
Beauty
Opportunities for taking inspiration from traditional Japanese Geisha aesthetics to incorporate and modernize the style for contemporary beauty trends.
SCORE
6.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 96%
Activity 97%
Freshness 8%

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