Question-Popping Holiday Desserts

The Cold Stone Christmas Proposal Cake is a Memorable Dessert

In Japan you are able to purchase a specially made holiday Cold Stone Christmas Proposal Cake to help you pop the question to the one dear to your heart. The cake is a joint venture between i-primo and Cold Stone Creamery.

If you're not one for words, let the satisfying strawberry shortcake ice cream dessert say it all for you. All you need to do is head down to i-primo to purchase the ring and place it in the center of the raspberry Santa Claus gathering. A cursive placard wishes your fiancee Merry Christmas as she gasps at the sight of a beautifully crafted box sitting in the middle of her dessert.

The Cold Stone Christmas Proposal Cake promotion is for the first 100 men who stroll into the i-primo jewelry store and purchase a ring. The treat also comes with congratulatory tickets that offer free ice cream.

Holiday Proposal Desserts
Opportunity to create more special occasion desserts themed for proposals.
Joint Venture Desserts
Collaborating with complementary brands to create special products can create buzz and increase sales.
Experience-based Desserts
Designing desserts with a unique experience in mind can attract customers and increase engagement.

Where This Applies

Food and Beverage
Creating unique desserts and collaborating with complementary brands can increase customer engagement and drive sales.
Jewelry
Partnering with food and beverage brands to offer exclusive promotions can help jewelry brands increase sales and brand awareness.
Wedding and Event Planning
Designing proposal-themed desserts and experiences for special occasions can appeal to event planners and couples planning their special day.
SCORE
3.8 out of 10
GENDER
90% Men10% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 61%
Freshness 8%

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