It's easy to make the eco choice when these Alexandra Ferguson recycled pillows that suggest "Let's Make Out" are an option. These cheeky cushions are made from super-soft felt that is in turn made from 100% post-consumer recycled water bottles. Alexandra Ferguson says that it takes about 10 recycled bottles for a pound of felt, so each pillow recycles about 4 bottles of water.
Check out more images of these ecotastic Alexandra Ferguson recycled pillows above, and keep clicking for more fun pillows for your home.
Key Themes Behind This Trend
- Eco-friendly Homeware
- Companies can disrupt old industries by introducing sustainable and recycled materials for home decor and furnishings.
- Upcycled Fashion
- Designers can capitalize on this trend by creating fashion pieces with recycled materials, reducing textile waste and carbon footprint in the fashion industry.
- Humorous Sustainability
- Companies can disrupt the perception of eco-friendliness as boring or preachy by incorporating humor and cheekiness in their sustainability branding.
Where This Applies
- Home Decor and Furnishings
- Companies can innovate by producing eco-friendly homeware products using recycled materials, providing consumers with sustainable options for home decorating.
- Fashion and Textile
- Designers can create upcycled fashion pieces from recycled materials, reducing textile waste and promoting sustainable fashion practices.
- Advertising and Marketing
- Businesses can disrupt traditional marketing practices by incorporating humor and cheeky messaging in their sustainability branding, creating a new approach to eco-friendly messaging.
