Adidas has been fairly quiet on the trainers department, but the brand is coming back with some new running shoes with the Adidas Mega TORSION Flex Easy Run.
First thing to note about the Adidas Mega TORSION Flex Easy Run is that the design is modeled after the brand's Originals design. It has the simple classic low-top, which is stylish for the streets and the track. What's different is the material. For athletic purposes, the upper is now constructed with a breathable mesh for flexibility and breathability. Then there's the addition of the TORSION system designed for midfoot integrity. The sole has been modified for flexibility purposes with a design similar to Reebok's Realflex and Nike's Free+ models.
The runners are available in red and black.
Why This Trend Is Growing
- Athletic Shoe Updates
- Opportunity to incorporate innovations to create updated performance and style features in athletic shoes
- Heritage Design Revivals
- Opportunity to draw inspiration from past design elements and revamp them with new technology
- Custom Sole Construction
- Opportunity to personalize sole construction for hybrid performance and style benefits
Industries Being Reshaped
- Athletic Footwear
- Industry can explore creating new models that incorporate updated design and technology features for better performance
- Fashion
- Industry can explore utilizing heritage design elements in new products to appeal to customers looking for classic styles with a modern twist
- Custom Manufacturing
- Industry can explore offering customizable sole constructions to customers for hybrid performance and style benefits
