The FEED Bears from the FEED Project are charitable teddys that help feed starving children in East Africa.
The FEED Bears, made from organic cotton and natural burlap, come in two sizes, the 8” and 16”. The 8” FEED Bear (named ‘Nut’) is able to feed three kids, while the 16” (named ‘Plumpy’) feeds five.
The children receive Plumpy’nut, which is a paste made from peanuts, milk, powder, sugar, vegetable oil and a fortified vitamin mineral mixture, to help ensure proper nourishment.
Additional Sources
TeddyShareBears | StyleCaster
What's Driving This Trend
- Charitable Teddys
- Opportunity for companies to create charitable teddy bears that support a cause or help vulnerable populations.
- Organic Cotton Toys
- Opportunity for the toy industry to create more sustainable and eco-friendly toys using organic cotton materials.
- Nourishing Food Products
- Opportunity for food companies to develop nutrient-rich products that aid in proper nourishment and help fight hunger.
Who This Affects Most
- Toy Industry
- Disruptive innovation opportunities for toy companies to create socially responsible and sustainable products.
- Non-profit Organizations
- Opportunity for non-profit organizations to explore partnerships with toy companies to create charitable products.
- Food Industry
- Potential for food companies to develop and market nutritious food products that address malnutrition and hunger.
