Billed as the world’s smallest tripod, the ModoPocket by Manfrotto is actually a camera stand on four legs. The lightweight stand is so small, it’s roughly the size of a credit card when folded up. What’s more, the stand can be left attached to the camera which means you won’t ever forget to bring the tripod.
The Modopocket is ideal for those who want to take closeups of small objects like jewelry items because it can tilt down easily and be only inches away for macro shots. But it can also tilted up for more distant shots.
What's Driving This Trend
- Compact Camera Accessories
- The trend of creating camera accessories that are small and portable is growing, with the ModoPocket being the newest example of this trend, offering potential disruption to larger and bulkier tripods.
- Better Macro Photography
- The ModoPocket's ability to tilt down and be only inches away from objects offers disruptive innovation opportunities, potentially revolutionizing the field of macro photography.
- Integrated Camera Equipment
- The Modopocket's ability to be left attached to the camera offers opportunities for integration between camera equipment, potentially disrupting the market for camera stands and equipment bags.
Who This Affects Most
- Photography
- The ModoPocket has direct applications within the photography industry, with potential disruptions to the market for camera equipment and accessories.
- Jewelry Design
- The ModoPocket's ability to take closeups of small objects like jewelry items offers potential disruption to industries like jewelry design that require high-quality images of small objects.
- Manufacturing
- The trend towards compact camera equipment like the ModoPocket offers opportunities for disruption within the manufacturing industry, potentially creating new markets for small components and materials to be used in camera equipment.
