Ptooey, I spit in the eye of economic downturn. Mi scusi! Non c'è problema! Does super luxury ever go away? Here is the perfect example that the answer is "no."
Isaia di Napoli and Superga have collaborated to create the ultimate luxury sport shoe. The most desirable shoes are the custom made $2,000 sneakers made of crocodile skins. Available in black or brown, order at Barney’s. Other skins include ostrich, sharkskin and Aquacashmere, a water repellent cashmere!
Why This Trend Is Growing
- Luxury Sport Shoes
- Disruptive innovation opportunity: Develop affordable luxury sport shoes using innovative materials.
- Custom-made Sneakers
- Disruptive innovation opportunity: Offer personalized and customizable sneakers to cater to individual style preferences.
- Exotic Skin Sneakers
- Disruptive innovation opportunity: Introduce eco-friendly alternatives to exotic skins for sneakers without compromising on style and luxury.
Industries Being Reshaped
- Footwear
- Disruptive innovation opportunity: Explore sustainable and cruelty-free alternatives in shoe manufacturing.
- Fashion Retail
- Disruptive innovation opportunity: Incorporate technology-infused retail experiences to enhance the luxury shopping journey for customers.
- Materials
- Disruptive innovation opportunity: Develop innovative and sustainable materials for high-end fashion products.
