Cell Phones to Map Environmental Pollutants

PEIR by UCLA

The 3.5 billion mobile devices on the planet are seen by many scientists as the world’s largest decentralized computer, capable of linking up trillions of pieces of data in an instant. Researcher’s at UCLA’s Center for Embedded Network Sensing (CENS) are taking advantage of this for the first time. 

They just launched a private beta of their participatory sensing project called PEIR (Personal Environmental Impact Report) which links your cell phone via GPS to real time environmental data such as CO2, particulate matter, eroded land, etc. 

Strangely, they have a “Fast Food” impact which cracked me up, but as I understand it, that’s actually a guinea pig test for cell phone photograph mapping.  The result is a report of the impacts on your health by exposure to the above factors.

All of this high tech wizardry will be open to the public and linked up to Facebook in the Fall of 2008.  You can sign up in advance at the PEIR website.

Participatory Sensing
Using mobile devices to collect and share real-time environmental data opens up opportunities for participatory sensing projects.
Mobile Mapping
The integration of GPS technology in cell phones allows for the mapping of environmental pollutants in real-time.
Health Impact Analysis
By analyzing the collected data, health impacts of environmental factors can be reported and analyzed.

Industries Being Reshaped

Environmental Monitoring
The environmental monitoring industry can leverage mobile devices to enhance data collection and analysis.
Mobile Technology
The mobile technology industry can explore the integration of GPS and environmental sensing capabilities in cell phones.
Healthcare
The healthcare industry can use the collected data to assess and analyze the impact of environmental factors on public health.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 31%
Activity 75%
Freshness 8%

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