blogTV offers live broadcasting for the masses, perhaps one of the next big trends to hit the net. Launched in late 2007, this site set out with one main goal: empower consumers to broadcast their life. Six months later, the site boasts 5,000 original shows with 700 new shows being added each day. Every Monday musicians drop by to play a live set in the "Music Mondays" showcase. Up next: celeb gossip takes center stage. 2008 is the year of the video blogs, and blogTV will be at the forefront of the trend.
What's Driving This Trend
- Live Broadcasting
- The trend of live broadcasting for the masses presents opportunities for offering new ways to engage audiences and create immersive online experiences.
- User-generated Content
- The trend of empowering consumers to broadcast their life presents opportunities for content platforms to monetize through advertising or subscription models.
- Interactive Entertainment
- The trend of interactive entertainment presents opportunities for brands to build a more engaging and loyal following by creating immersive experiences for their audience.
Who This Affects Most
- Media and Entertainment
- The media and entertainment industry can leverage the trend of live broadcasting to create new forms of content and attract a wider audience.
- Social Media
- The social media industry can capitalize on the trend of user-generated content by offering new tools and features for content creation and sharing.
- Marketing and Advertising
- The marketing and advertising industry can use the trend of interactive entertainment to create more engaging and personalized branded experiences for consumers.
