Cool often overtakes utility as demonstrated by this Tokyoflash timepiece.
To tell the time on the Oberan Watch, start by looking at the outside ring of LEDs for the hour and inside for the minute. Even more specific time can be told by looking at the inside which is measured in minutes in blocks of ten.
Confusing, but it's cool. You don't need to really know the exact time anyway, right?
The date is easier, just push a button and the LED lights up.
It costs about $130.
What's Driving This Trend
- Complex Timepieces
- Disruptive innovation opportunities in creating intricate and unique watch designs that prioritize aesthetics over traditional time-telling methods.
- Intuitive Time-telling
- Disruptive innovation opportunities in developing simplified yet innovative methods of displaying time on watches, catering to the demand for convenience and ease of use.
- Minimalist Design
- Disruptive innovation opportunities in designing watches with minimalistic and sleek appearances that appeal to the growing trend of minimalist fashion styles.
Who This Affects Most
- Watchmaking
- Disruptive innovation opportunities in the watchmaking industry lie in revolutionizing traditional timekeeping methods and creating visually stunning timepieces with unique features.
- Fashion Accessories
- Disruptive innovation opportunities in the fashion accessories industry involve incorporating technology and unconventional designs into watches that serve as fashion statements.
- Consumer Electronics
- Disruptive innovation opportunities in the consumer electronics industry present themselves in developing innovative time-telling devices that combine functionality, style, and unique design elements.
