If you're all about innovative design like Studio RAAR, having your office or store reflect that is a great way to flaunt your alignment with your brand.
These images of the ultra futuristic concept store by Studio RAAR show how the interior decor highlights (I couldn't resist) shoes by le Coq Sportif using neon pink light that go from floor to ceiling in glowing bars which pop dramatically against all black walls, floors and ceiling.
Key Themes Behind This Trend
- Neon Lighting Design
- There is disruptive innovation opportunity for interior decorators to implement neon lighting designs in their work to create unique and futuristic concepts.
- Brand-centric Design
- Designers can help businesses flaunt their brand by creating designs that align with the brand's values or reflect their products/services.
- Innovative Retail Concept
- Retail stores can differentiate from competitors by adopting innovative retail concepts, which include the in-store design and layout that enhances customers' shopping experience.
Where This Applies
- Interior Design Industry
- Interior designers can expand their services to include creating unique and innovative designs that highlight a brand/product using lighting techniques such as neon lighting design.
- Fashion Industry
- Fashion brands can benefit by collaborating with interior designers to create innovative retail concepts that highlight their brand/products and create a memorable shopping experience.
- Retail Industry
- Retail businesses can benefit by incorporating innovative retail concepts such as unique in-store design to increase traffic and enhance customer experience, resulting in increased sales and customer loyalty.
