Making Fair-Trade Goods Feasible

The CraftNetwork

You might be interested in buying fair-trade goods that directly benefit artisans and villages, but just try looking for them in a small town--or even a big one, for that matter. The CraftNetwork is one of the best and brightest online marketplaces that sells artisan fair-trade home decor, jewelry, paintings, and sculptures.

Artisans are frequently ripped off by the middlemen who sell their goods at a huge markup and pocket the profits. Fair-trade practices ensure that local artisans receive the compensation they should for their efforts. This benefits the community at large, as more artisans can feasibly work and earn a living from their trades.

The CraftNetwork features a giant selection of handmade goods from local artisans. Each item tells its creator’s story. The bamboo vase that leads off the gallery, for example, was made by Nyoman Sida of Bali, who has been working with ceramics since he was a little boy. The CraftNetwork lets you compile a list of your favorite artisans to make browsing easier.

Check out some of my favorite finds from the CraftNetwork in the gallery.

Fair-trade E-commerce
Create an online marketplace featuring fair-trade artisan goods to make them accessible to consumers worldwide.
Direct-to-consumer Artisanal Products
Eliminate middlemen to ensure that local artisans receive fair compensation for their work and connect with customers directly.
Socially Responsible Consumerism
Encourage consumers to make ethical and sustainable shopping choices that support fair-trade practices and benefit local artisans and communities.

Where This Applies

E-commerce
The online marketplace industry could benefit from creating a platform that offers fair-trade artisan goods directly to consumers.
Artisanal Goods
The artisanal goods industry can benefit from implementing fair-trade practices to ensure that local artisans receive fair compensation for their work.
Social Impact
Socially responsible organizations and non-profits can promote fair-trade practices and encourage consumers to make ethical shopping choices that support artisans and communities worldwide.
SCORE
2.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 7%
Freshness 8%

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