These pieces of Hello Kitty cross-branding prove that the cutesy Japanese kitten really is the king, er queen, of cross-branding.
It seems like anything that Hello Kitty touches turns to gold. Who would have thought that a simple cartoon cat had the power to be on an airplane or a pair of shoes? These pieces of Hello Kitty cross-branding show just how iconic the Hello Kitty has become. Click through this cluster if you want to see cross-branding done right. All hail the kitty queen.
17 Hello Kitty Cross-Branding Products
17
Guns Get Girlie
The Hello Kitty Gun
16
Badass Cutesy Kicks
Hello Kitty and DR. Martens Collaborate to Create Adorable Footwear
15
Hello Kitty Lenses & Other Crazy Contacts
14
Girly Luxury Lighter
Hello Kitty Swarovski Zippo
13
Anime Laptop Accessories
Pink Hello Kitty Notebook Sleeves and Cases
12
Iconic Kitten Makeovers
Joseph Senor Gives Hello Kitty a Taste of Pop Culture
11
Hello Kitty Airbus
Eva Air Proves Japanese Anime Continues To Rise
10
Hello Kitty Medical Supplies
Doctors Get Cute
9
Hello Kitty Bicycle Tire
Leave Cute Eco-Tracks
8
Cartoon-Branded Appliances
The Hello Kitty Kitchen Set
7
Anime Auto Lube
The Agip for Hello Kitty Engine Oil Adds Cuteness to Your Car Motor
6
Hello Kitty Guitars
Fender Signs a Deal With That Infamous Cat
5
Cutesy Cartoon Scents
The Sanrio Demetre Fragrance Library Will be a Breath of Fresh Air
4
Icon-Infused Planes
The Hello Kitty Jumbo Jets Give Me Flying Anxiety
3
Cutesy Kitty Headwear
The Hello Kitty Fitted Hat from New Era is All Kinds of Awesome
2
Hello Kitty Printers
The Canon Selphy CP770
1
Anime MP3 Players
Make Listening Cute With the Mini Hello Kitty Music Player
Related Ideas
Baking-Inspired Scented Plushies
TeeTurtle Launches the Sanrio Scented Cupcake Reversible Plushies
Crossover Charm Collectibles
The Labubu × Sanrio Collab Sees Iconic Characters in Costume
Character-Themed Gaming Gear
Razer x Sanrio Cinnamoroll Collection Adds Design to Peripherals
Mini Plush Accessories
The Hello Kitty Monchhichi Bag Charms Brings Nostalgia to Daily Style
Cartoon-Branded Smartwatches
The Green House GH-SMWL x Sanrio Wearables Celebrate Hello Kitty
Anniversary-Commemorating Plush Toys
Sanrio Honors Kuromi's Anniversary with a GUND Collectible
Superhero Lifestyle Collections
Disney Drops Brand Collabs for The Fantastic Four: First Steps
Marshmallow-Inspired Plush Collaborations
Peeps and Sanrio Join Forces on a Plush Collection
Character Crossover Figures
Skullpanda x Sanrio Collab Give Classic Characters a Darker Aesthetic
Cartoon Mashup Qsr Meals
Hello Kitty TMNT Toys are the Latest in Mcdonald’s Happy Meals
Cartoon Cat Bath Collections
The Hello Kitty and Friends x Lush Collab Sweetens Bathtime Rituals
Anime Store-Inspired Accessories
CASETiFY Teams Up with Sakamoto Days for a Tech Accessories Line
Reimagined Fast Food Mascots
Hello Kitty and McDonald's Join on Refreshed Mascot Characters
Religious Mascot Official Merchandise
The Catholic Church Presents New Merchandise Starring Luce
Collectible Shopping Bag Charms
Jellycat Created a Limited-Edition Amuseables Space NK Bag Charm
Cartoon-Themed Tea Collections
The Bird & Blend x Hello Kitty Range Features Four Products
Kawaii Cafe Merch Collections
The Starbucks x Hello Kitty Collection is Arriving in November
Miniature Designer Collectible Cars
Mercedes-Benz, Moncler, and NIGO Design a Special Art Car
Fried Chicken Fashion Accessories
Loungefly Collaborated on Officially Licensed KFC Products
Sweet Cartoon Character Smoothies
Mcdonald’s Japan Has a New Hello Kitty Juicy Ichigo Smoothie
Toy-Doll-Starring Travel Spots
Expedia Debuts its 'Going Places with Ken' Campaign
Cult-Favorite Animation-Inspired Stationery Collections
Sharpie and Elmer's Embrace Toy Story 5
Fried Chicken-Inspired Accessories
KFC and Loungefly Join Forces on a Collection of Themed Goods
Playable Mini Vinyls
Mini Brands Really Works Vinyl Makes Chart-Topping Hits Collectible
Playful Coffee Merch Collabs
The Starbucks x Mofusand Merch Blends a Whimsy Coffee Culture
Holiday-Ready Cartoon-Themed Collections
The Forever 21 x Sanrio Holiday Collection is Playful
Sporty Retail Style Capsules
Kith x New York Yankees Collab Launches with Jason Alexander
Adorable Tour Merch
Hello Kitty x Bruno Mars Collection Debuts During the Romantic Tour
Baby Collectible Tech Lines
Sonny Angel x CASETiFY Has Returned for Another Adorable Collaboration
Luxury Heritage Toy Fashions
The Hot Wheels™ x Maje Collection Merges Fashion and Toys
Character-Inspired Streetwear
BAPE x Sanrio SS26 Collection Shows Kuromi and Hello Kitty Motifs
Collaborative Cartoon Sneakers
Ground Up x Kids Foot Locker Debut Hello Kitty High-Top Sneakers
Playful Expansive Collaborations
CASETiFY Unveiled New Collab with Takashi Murakami
Artist-Collaborative Luxury Collections
Louis Vuitton and Murakami Reunite Once Again
Anniversary-Honoring Puzzle Cubes
Sanrio Presents the New Adorable Hello Kitty Rubik's Cube
Plushie Keychain Collectibles
The LINE FRIENDS Plushie Keychains are Playful and Expressive
Nostalgic Capsule Collections
The UNIQLO UT x Tamagotchi Range Marks 30 Years of the Digital Pet
Playful Tech Capsules
The CASETiFY x Miffy Series Brings Nostalgic Charm to Tech Accessories
Playful Music Collabs
The Loog x Hello Kitty Guitars Bring Iconic Charm to Beginner Instruments
Cartoon-Inspired Tarot Decks
Sanrio and Luna Factory Launch Licensed Hello Kitty Tarot Cards
Beauty Character Keychains
Tatcha Introduced a New Moisturizer with Playful, Bouncy Jiyū Chan
Animated Streetwear Capsules
The Simpsons x Family Mart Capsule Celebrates Playful Everyday Style
Beauty Retailer IP Collabs
Olive Young Announced the Expansion of Character-Driven Products
Nostalgic Cartoon-Joint Streetwear
Kith Celebrates the 75th Anniversary of Peanuts Comic Strip
Celeb-Styled High-End Jewelry Charms
Pandora Debuts Six New Pandora Mini Charms Styled by KATSEYE
Cartoon New Year Treats
The Hello Kitty & Friends Lunar New Year Pineapple Cake Gift Box is Tasty
Asian Cuisine-Celebrating Global Campaigns
Lee Kum Kee Launches the Flavors That Bind Campaign
Plush Beauty Keychains
Ulta Beauty x Mini Brands Pops Plush Keychains Feature Hero Products
Beloved Plush Character Toys
Build-A-Bear Presents the New Collectible Sanrio Capsule
Chinese Toy Company Debuts
Kayou is Making Its Official Debut at the New York Toy Fair
Anime Franchise-Inspired T-Shirts
Studio Ghibli Shines in the new GBL 2025 Spring/Summer Capsule
Anime-Inspired Limited Phone Accessories
CASETiFY and Dragon Ball Z Launch a New Collaboration
Anime-Inspired Graphic Tees
UNIQLO UT Introduces a New Collaborative Uzumaki Collection
Video Game Character Ketchups
Heinz Kirby Ketchup is Headed to Japan as a Limited-Edition Sauce
Japanese-Inspired Collectible Figurines
The Karl Lagerfeld Tokidoki Figurine is a Playful Tribute
Adorable Card Game Crossovers
Hello Kitty and Friends Join UNO Mobile in a Holiday Crossover Event
Collectible Multi-Use Products
A King of the Hill-Themed WD-40 is Launching for a Limited Time
Cartoon Cat Boba Beverages
A-Sha Hello Kitty & Friends Boba Matches Sanrio Characters to Flavors
Anime-Inspired Graphic Apparel
Studio Ghibli and Uniqlo UT Launch A Whimsical Collection
Emotive Plush Collectibles
Care Bears Caring Cuties Tap into the Thrill of Blind Boxes
Adorable Kitchen Collectibles
The Kikkoman x Hello Kitty Soy Sauce Bottle Blends Charm & Lifestyle
Art Doodle-Collaborative Napkins
Mr Doodle Joins Kleenex on a Tissue Box Collection
Cookie-Imitating Adorable Keychains
Sanrio and Bandai Join Forces on the Handmade Snack Charm
Anime-Inspired Perforated Shoes
Demon Slayer and Crocs Join Forces on a New Capsule
Cheeky Baking Apparel
Betty Crocker Turns Cake Mix Nostalgia Into Wearable Merchandise
Collaborative QSR Kids-Meal Toys
Sanrio and TMNT Join on a McDonald's Collaboration
Sci-Fi Franchise-Inspired Fashion
DAIRIKU Introduces a Limited Star Wars Collection
Sensory ASMR-Style Toys
Incredible Group's Squishi Toys Appeal to Gen Z Consumers
Culture-Inspired Dolls
Katseye and Monster High Debut a Music Video & Inclusive Doll Collaboration
K-Pop Brand Ambassadorships
Asahi Super Dry Unveiled a Unified Campaign Featuring BLACKPINK
Lovable Cartoon Cat Apparel
Forever 21 and Sanrio Debut Their Collaborative Valentine’s Day Line
Playing Card-Themed Apparel
Nintendo Launches a New hanafuda Product Collection
Adorable Vacation-Inspired Tech Accessories
Chiikawa x CASETiFY Boasts Blue Summer Hues
Collaborative Bear-Themed Valentine's Gifts
This KitKat x Afternoon Tea Range is Sweetly Inspired
Branded Japanese Guitarist Spotlights
Gibson Showcases Its Marquee Artist Program
Keyboard-Style Cap Collectibles
Clickeez Snap Together to Create Custom Fidget Keychains
Interactive Juice Boxes
Suntop's Mega Back to School Campaign Integrates Connected Packaging
Artful Cartoon-Inspired Apparel
UNIQLO Presents the Doraemon Meets the Louvre Series
Artful Bandage Collections
The Met x BAND-AID Collaboration Shares Exclusive First-Aid Products
Mochi-Inspired Cartoon Pancake Mixes
The A-Sha Hello Kitty Mochi Pancake Mix Comes in a New Flavor
Flea-Market-Inspired Brand Experiences
CASEKOO Hosted a DIY Experience in Beijing
Character Franchise Expansions
Sanrio Introduces New Characters Joining the Hello Kitty Universe
Neutral-Toned Character Capsules
CHAGEE and Sanrio Launch the 'Tanned Hello Kitty' Collection
Bejewelled Sneaker Collaboration
Hello Kitty x Converse Chuck Taylor 70 Swarovski Adds Crystals
Gaming-Inspired Apparel
Uniqlo Celebrates Honor of Kings’ 10th Anniversary with Graphic Tee Drop
Fashion Icon Toy Ranges
Playmates Toys Launches the Paris & Pups Range, Inspired by Paris Hilton
Girl Group QSR Partnerships
Jollibee x KATSEYE Team Up for a Special Merchandise Collection
Character Apparel Capsule
The Doraemon x New Era Original Collection Spans Caps, T-Shirts and More
Spiked Gaming Headsets
The Kraken Kitty V2 Headset Blends Playful Design with Gaming Performance
Collectible Tea Mascot Keychains
PG Tips Monkey Collectible Debuted at London Fashion Week
Collectible Creative Stationery
Moleskine x BLACKPINK Capsule Channels K-Pop to Limited Stationery
Nostalgic Cartoon Tech Accessories
CASETiFY Launches a 'Power Puff Girls' Collection
Collaboration Kawaii Cookie Doughs
Sweet Loren's Hello Kitty Birthday Cake Cookie Dough is Tasty
Branded Character Ranking Contests
Sanrio Has Launched Its 2026 Character Ranking Contest
Comedic Anime Tech Lines
CASETiFY x Crayon Shinchan Present the 'CASETiFY PLAYGROUND' Capsule
Adorable Beauty Sets
KimChiChic Beauty and Caboodles Present a Limited-Edition Set
Japanese Illustration-Inspired Series
Mofusand and KFC Singapore Join on a Special Series
Elegant Anime Decor Furnishings
The Pokémon & Pottery Barn Kids Collection is Playful
Toy Car-Inspired Fashion Capsules
Hot Wheels and Maje Join Forces on a SS25 Collection
Cartoon-Inspired Camping Gear
LOGOS Unveils the New Pokémon Camping Collection
Book Series-Inspired Collectibles
Bonkers Toys Debuts the Warrior Cats Merchandise Line
Artist-Collaborated Sporty Apparel
MLB and Takashi Murakami Join on the Tokyo Series Capsule
Ready-to-Mix Mochi Pancake Mixes
The A-Sha Hello Kitty Mochi Pancake Mix Comes in Two Flavors
Miniaturized Product Art Photographs
Taysuya Tanaka Highlights MUJI Products with Small Muji
Nostalgic Blind Toy Series
The Teletubbies Say Hello Series Nods to Childhood Icons for Collectors
Iconic Cat-Branded Headsets
Razer Unveiled its Kitty Kraken V2 Hello Kitty Edition with Sanrio
Anime-Inspired Apparel Collaborations
Subtitle and TOHO Released a Jujutsu Kaisen Capsule
Crystalline Cartoon Clog Accessories
The Hello Kitty x Crocs Jibbitz Collection is Dazzling
Foldable Fashionable Eyewear Capsules
Gentle Monster and Bratz Join on the Pocket Collection
Adorably Patterned Kitchen Appliances
Marquee Brands Expands Laura Ashley Licensing Deal with VQ
Vintage Icon-Themed Accessories
Susan Kare Launches 32 New Mac Icons as Jewelry and Key Caps
Character Sporty Collabs
Hello Kitty x Rams Introduces the Nfl’s First Sanrio Partnership
Collectible Message Dolls
Momiji x TOMY Brings a Beloved Blind Box Brand to the US Market
Archetype-Driven Fashion
AELIZA Case Study 4: Your Life Explores Identity Through Clothing
Adorable Interactive Game Partnerships
Sanrio and Minecraft Join on Hello Kitty and Friends DLC
Japanese Character-Inspired Lifestyle Capsules
Strawberry Western Launches Chibi Maruko-Chan Line
Anime-Themed QSR Meal Toys
The Burger King x Naruto Partnership Features King Jr. Meal Toys
Japanese Cartoon-Branded Collections
Razer's Latest Gaming Peripheral Collection is Kuromi-Themed
Cat-Starred Watch Campaigns
Hublot Taps Karl Lagerfeld's Choupette for the Big Bang Watch Ad
Collectible Cartoon Candy Products
The Latest PEZ Products Call to Mind Popular Cartoon Franchises
Summer-Forward Manga Character Capsules
GU Exudes Vacation Vibes with the GU x Chiikawa Collection
Adorable Cartoon Cooler Lines
IGLOO Launches a Dark-Themed Kuromi Line
Anime Character-Inspired Water-Resistant Bags
ALOHA Collection Tapped Hello Kitty for Inspiration
Collab Golf Culture Capsules
Hypegolf Japan Anchors a Three-Brand Apparel Collaboration
Festive Oral Care Collections
Moon x Hello Kitty Features Hot Chocolate & Candy Cane Flavors
Novelty House Slipper Releases
MIYOSHI RUG Teams with Family Mart for the Famichiki House Slippers
Canadian Cartoon Activations
The Hello Kitty and Friends Pop-Up Debuts at Scarborough Town Centre
Iconic Customizable Plush Toys
Build-A-Bear x Hello Kitty and Friends Workshop Expands
Friendship-Celebrating Doll Brands
Maison Battat's Hey Bestie™ Product Range Emphasizes Positivity
Anime-Themed Collectible Vehicles
TOMY Company Launches a Set of Dragon Ball Toy Vehicles
Collaboration Retailer Toy Ranges
The 7-Eleven x Hot Wheels® Collection is Limited-Edition
Artist-Designed Playable Sensory Scarves
Biggest Little and Keiko Furoshiki Debut Art Play Silk
Collaborative Beauty Events
Stoney Clover Lane X Hello Kitty and Friends Host a Pop-Up Event
Playfully Branded Skateboarder Partnerships
Kellog's Tony the Tiger Partners with Tony Hawk
RPG-Inspired Merchandise
Disney and Square Enix Launch the New Official Kingdom Hearts Merchandise
Bakery Brand Merch Ranges
King's Hawaiian Merch Celebrates the Brand's 75th Anniversary
Convenience Store Cat Campaigns
The Family Mart Family Nyart Major Campaign Celebrates Cat Day
Co-Branded QSR Streetwear Lines
Jollibee and KATSEYE Release Co-Branded Apparel and a Contest
QSR Meal Sunkissed Toys
McDonald's Japan Rolls Out Another Hello Kitty Happy Meal Range
Cat-Like Attitude Certifications
Friskies' Certified Frisky is a Playful Nod to Cat-Like Behavior