Next Level Burger is opening a vegan chicken chain called Next Level Clucker that makes items like plant-based chicken sandwiches, wings and tenders available nationwide. Open for delivery and pickup, the plant-based restaurant is entirely focused on vegan chicken, as seen with menu items like The Mother Clucker double-stacked sandwich, spicy Nashville Fire TenderClucks and crinkle-cut Chili’n’Chz Cluck Fries.
The comforting menu by Next Level Clucker has the potential to appeal to a wide range of people who are open to plant-based eating, whether they are interested in making more conscious choices for the well-being of animals or the planet or if they simply desire to tuck into food that seems familiar and looks good.
Plant-Based Chicken Chains
Next Level Clucker Serves Vegan Chicken Sandwiches, Wings & Tenders
Trend Themes
1. Plant-based Fast Food - Next Level Clucker's focus on vegan chicken items reflects the trend of plant-based fast food chains expanding their menu to include more meatless options, providing a disruptive innovation opportunity for other fast food chains to follow suit.
2. Meat Alternatives - Next Level Clucker's menu offerings, which boast vegan chicken alternatives to traditional items, speaks to a larger trend towards meat alternatives becoming more accessible and appealing, providing a prime opportunity for innovation in the meat alternative industry.
3. Delivery-only Restaurants - Next Level Clucker's decision to operate as a delivery and pickup-only restaurant reflects the rise of delivery-only restaurants catering to consumers who prioritize convenience, highlighting an opportunity for disruption in the restaurant industry via digital innovations and delivery service improvements.
Industry Implications
1. Fast Food - Next Level Clucker's plant-based menu options could inspire other fast food chains to incorporate more meatless options, creating the potential for disruptive innovation in the fast food industry.
2. Plant-based Food - Next Level Clucker's focus on vegan chicken sandwiches and other items highlights opportunities for innovation within the plant-based food industry, with potential for growth in new product development, sustainability initiatives, and supply chain management.
3. Food Delivery - Next Level Clucker's delivery and pickup-only model underscores the increasing popularity of food delivery and highlights opportunities for innovation in supply chain management, digital technologies, and consumer experience within the food delivery industry.