As I was writing my third tweet about my favorite team (UK Wildcats--never graduate, kids!), I realized that I am entering a world reserved for only the truly dedicated and hopelessly loyal.
The world of super fans is one filled with unrealistic expectations, polarizing opinions and a multitude of t-shirts with your team’s colors. I am not saying I am there yet, but I definitely think I am getting close. I mean, this isn’t the first time Kentucky basketball has entered into my Trend Hunting world, and I don’t see it stopping any time soon.
So for all of you super fans out there, check out these 10 innovations for fanatical super fans.
10 Innovations for Fanatical Super Fans
10
Facebooking for Front Row Tix
Gatorade's 'Experience G' Contest for Sports Fanatics
9
Twilight Tattoos
Twilight Super Fans Ink Embarassments onto Themselves
8
Fontastic Jewelry
The Helvetica Pendant is Perfect for Typeface Fanatics
7
Hipster Activity Books
The Indie Rock Coloring Book Pleases Subculture Fanatics
6
Fanatical Sports Tattoos
Fair-Weather Fans Need Not Apply for This Obsessive Ink
5
Branded TV Accessories
'YouTube Addict' Stickers for Online Video Fanatics
4
Sci-Fi Orchestras
Star Wars in Concert Promises to Wow Fanatics
3
Cured Meat Fanatics
San Fransisco's Bacon Camp Is All About The Love of Pork
2
Infrastructure Fanatic Forums
Skyscrapercity Tracks Towers, Tunnels, Skyscrapers & Bridges
1
Cartooned Ice Cubes
The Stewie Ice Cube Tray is for the 'Family Guy' Fanatic
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Superhero-Inspired Soccer Shoes
These Conceptual Marvel x Nike Football Sneakers are Comic-Like
Batman-Themed Kitchen Appliances
Paul Parsons Creates Themed Kitchen Appliance Concepts
Superhero-Themed Sportswear Shoes
Paul Parsons Creates Cool Marvel x Nike Concept Sneakers
Cartoon-inspired Vibrant Basketball Shoes
Spongebob Squarepants and Nike Unveil a Kyrie Collection
Active Wearable Tech
Skip Debuts the GameTime Tarp to Enhance the At-Home Viewing Experience
Athlete-Approved Football Boots
Nike's Air Mercurial TN Sneakers Get a Purple Update
Live Field Goal Campaigns
Rob Gronkowski Will Attempt a "Kick of Destiny" During the Super Bowl
Graphic Soccer Fashion Lines
PUMA Collaborates with Manchester City, and BlackEyePatch
Superhero Sneaker Concepts
These Conceptual Iron Man Sneakers by Khalil Zahirian are Futuristic
Optimal Traction Football Sneakers
Nike Launches the Phantom GX Sneaker in a Blaze Colorway
Football Replica Shirt Publications
Admiral Sports Launches 50 Years of the Replica Shirt
Basketball Team-Tonal Mid-Cut Sneakers
Nike Unveils a Hornets-Colored Air Jordan 1 Mid
Virtually Outfitted Landmarks
JD Sports Dressed Big Ben in a Nuptse 1996 Jacket by The North Face
College Sports-Inspired Sneakers
Nike's Air Huarache “Oregon Ducks” Colorway is a Limited Release
Bright Video Game-Inspired Footwear
Onitsuka Tiger Launches a Street Fighter-inspired Sneaker
Diverse Sporty Apparel Collaborations
Liverpool FC Joins Converse on a Collaborative Capsule
Cooling Women's Football Jerseys
adidas Football Just Debuted New FIFA Women’s World Cup Jerseys
80s Football-Inspired Collections
Admiral Sports Introduces the Team Dressers Collection
Logo-Centric Soccer Campaigns
Apple Introduces the MLS Seasons Pass Campaign Visuals
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
Anniversary-Honoring Hybrid Footwear
Foot Locker's TN 25th Celebration Honors its 25th Anniversary
Sporty Ivy League-Inspired Lines
The North Face Purple Label Channels the Ivy League Aesthetic
DIY Fandom Initiatives
Scotiabank's Make it Merch Launch Promotes Inclusivity & Sustainability
Sports Metaverse Partnerships
WAGMI United is Expanding Web3 Ventures with adidas
Superhero-Themed Dynamic Vehicles
adidas and Lexus Join on the Wakanda Forever Car
Nostalgic Soccer Jersey Designs
Liverpool Football Club and Nike Unveil the 2023/24 Jerseys
Football Mom Wine Ads
Barefoot Wine Embraces NFL Bandwagon Fans with The Barefoot Bandwagon Box
Rapper-Backed Sporty Streetwear
NFL and OVO Launch a New Collection of Streetwear Designs
Basketball Star-Designed Sneakers
Ja Morant Teamed Up with Nike on the New Nike Ja 1
Celebratory Seasonal Cafe Jackets
The KidSuper Studios x Starbucks Team PSL Varsity Jacket is Chic
Esports Mental Health Apparel
Team Vitality Debuts the KARE Merch Capsule to Support Mental Health
Channel-Switching Commercials
This Tubi Super Bowl Ad Tricked Millions of Sports Viewers
High-Performance Beauty Lines
Varsity Beauty Shares Products Made by Athletes for Athletes
NBA-Themed Sunglasses Collections
AKILA Eyewear Unveils Its Basketball-Inspired Eyewear Range
Confetti-Filled Snacking Commercials
Frito-Lay Launches the Taste of Super Bowl Campaign
Winterized Basketball Courts
KFC Launches the First Winterized Outdoor Basketball Court in Toronto
Content House-Backed Collections
FaZe Clan and Nike Debut a New Apparel and Footwear Collaboration
City-Inspired Basketball Jerseys
Nike's City Edition Uniforms are Inspired by NBA Courts
NFL-Themed Athletic Apparel
NOBULL Drops NFL Combine Collection as 2023’s Presenting Sponsor
Artist-Inspired Dynamic Basketballs
round21 Designs Basketballs Inspired by Basquiat and Haring
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Hot Wing-Inspired Seltzers
Truly Hard Seltzer is Elevating Super Bowl LVIII Celebrations
Football Metaverse Hubs
The FCFL is Entering the Metaverse with Four NFT-Tied Fan-Controlled Teams
Athlete Signature Football Boots
New Balance Unveils a New Furon v7 Boot for Bukayo Saka
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Collaborative Sport-Centric Apparel
PSG and Jordan Brand Join Forces on a New Collection
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Car-Branded Basketball Giveaways
Canada Basketball & Turo Debut Unforgettable Fan Experiences
Stylish Platform-Branded Merchandise
OnlyFans Debuts a Merchandise Capsule Ahead of Father's Day
Sweat Fleece Sporty Campaigns
Nike's Don’t Sweat the Tech-nique Campaign Readies for Fall 2023
Trading Card Collector Camps
eBay's Collectors Camp Provides Insights, Tools & Strategy
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Futuristic Vision Design Books
Nike Introduces the New No Finish Line Book Highlighting the Future
Streetwear-Informed Sporty Kits
Arsenal Football Club and maharishi Join on a New Capsule
Celebrity-Backed Activewear Lines
Fabletics Debuts an Activewear Collection with Khloe Kardashian
Color-Changing Cleats
Gatorade Used Transformative Footwear to Reveal Its Mystery Flavor
Anniversary-Celebrating Soccer Jerseys
adidas Celebrates Scotland's National Team with New Jersey
Edible Pastry Mascots
The 2023 Pop-Tarts Bowl Will Introduce the World's First Edible Mascot
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
TikTok Insurance Ads
Beloved TikToker Khaby Lame Has Teams Up with State Farm for Big Game
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
South Korea-Inspired Vibrant Shoes
Son Heung-Min Joins adidas on a New X Crazyfast Football Boot
Women-Celebrating Sports Lines
Mitchell & Ness & Melody Ehsani Celebrate Women in Sports Business
Vibrant Women's Athlete Kits
Oakland Soul Sports Club Unveils Its 2024 Designs
Basketball-Inspired Timepieces
Tissot Launches Basketball Edition Supersport Chronograph Timepiece
Collaborative Jersey Releases
Daniel Patrick, New York Red Bulls & MLS Debut a Sporty Collab
Toaster Pastry Prediction Platforms
Prop-Tarts Challenges Pop-Tarts Fans' Intuition
Bold Sports Apparel Campaigns
New Balance Unveils 'We Got Now' Campaign Featuring Shohei Ohtani
Sporting Moment-Inspired Fall Fashion
Admiral Sporting Goods Presents its New Capsule for FW23
Effortless AI T-Shirt Designs
Super T Turns a Creative Vision Into a Unique T-Shirt
Collectible Digital Jerseys
Manchester City's Unseen City Shirts Redesign Jerseys as NFTs for Fans
Focus-Enhancing Eyewear Designs
Oakley Introduces the Latch Panel Lifestyle Sunglasses
Hot Honey-Inspired Sneakers
Mike's Hot Honey and Ewing Athletics Unveil New Collaborative Sneakers
Floral-Detailed Football Kits
William Morris Gallery Joins Walthamstow FC on a Capsule
Soccer Structure-Inspired Brands
EA Sports FC is a New Brand Inspired by the Shape of Soccer
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Sports-Inspired Pop-Up Shop Metaverses
Meetkai Announces Its Partnership with THINK450 at CES 2024
Basketball-inspired Fashion Collaborations
Mitchell & Ness Partners with Isiah Thomas
Sporty Laundromat Takeovers
Heineken's LaundroMatch Turns 24-Hour Laundromats into Sports Bars
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Celebratory Race Fan Kits
The ExxonMobil Fandom Fuel Kit Celebrates Formula 1 Race Season
Shopping App Football Games
This In-App Game from Klarna Provide Rewards for Football Fans
Football-Honoring Vibrant Jerseys
Lovers FC Launches a New Jameson Collection of Jerseys
Vibrant Seasonal Football Jerseys
adidas and Arsenal Football Club Launch its New Jersey
Artfully Vibrant Basketball Jerseys
KAWS Gives the Brooklyn Nets a New Uniform Update
Esports Hat Collections
FURIA Partners with New Era for a Hat Merchandise Collaboration
Data-Driven Ticket Reselling Features
SeatGeek Next Fan Up Simplifies the Ticket Reselling Process
Cafe-Based Watch Parties
SideQuest to Host its Own League of Legends Worlds Watch Parties
In-Arena Content Spaces
TikTok and MLSE Introduced the Creator Zone and a Live Content Series
Anniversary-Honoring Graphic T-Shirts
Places+Faces Launch Collaboration Tees for 10 Years
Futuristic Bold Tonal Sneakers
Beyoncé and adidas Present the IVY PARK Top Ten 2000 Sneaker
Football Club-Inspired Lifestyle Capsules
Leeds United Partners with Acid FC on a Special Line
Basketball-Centric Beverage Campaigns
STARRY® Signs Antetokounmpo & Debuts NBA All-Star Campaign
Humorous Slogan Graphic T-Shirts
Navinder Nangla Joins Converse on the City Tees Initative
Elephant-Printed Sports Kits
Paris Saint-Germain Launches the New Michael Jordan Kits for 2023-24
Athlete-Backed Game Consoles
Lebron James Showcases His Own Custom PlayStation 5
Sports Fan Advent Calendars
The Countdown to Chill Calendar Aligns with College Basketball Season
Football-Themed Collaborative Fashion
Umbro and Percival Join on a New Sporty Collection
Custom Mascot Sneakers
Klarna Unveils the New Limited Edition Footwear for the Chicago Bulls
Basketball League-Inspired Metaverses
The NBPA Metaverse Offers an Immersive Digital Experience
Tournament-Themed Sneaker Collections
Converse Launch March Madness 'Custom College Collection'
NFC-Enabled Sports Scarves
FC St. Gallen 1879's Digital Sports Scarf Permits Entry to the Stadium
Collaborative Sporty Football Kits
Manchester City Joins PUMA On a New Football Kit Design
Individualism-Focused Apparel Capsules
Gap Debuts a Collection with The Brooklyn Circus
Basketball Team-Inspired Sneakers
Klarna Reveals Exclusive Sneaker for the Chicago Bulls
Zebra-Inspired Home Football Jerseys
Juventus Presents its New Patterned Home Jerseys with adidas
Passion-Sharing List Platforms
MyLikes Helps Users Share What They Enjoy with Curated Lists
Athlete-Backed Sports Apparel
Tiger Woods and TaylorMade Golf Team Up to Launch Sun Day Red
Soccer-Specific Online Retail Destinations
Men in Blazers Has Partnered with WorldSoccerSShop
Sports Metaverse Communities
FIFA+ Collect Enables Fans to Compete with Licensed Digital NFTs
Wearable Gaming-Focused Technology
Team Singularity Partners with Technology Brand GamerTech
Sporty Sympathy Cars
The Fireball Footbawl Cards Come with a Spicy Twist
On-Field Makeover Stations
The Cheez-It Flexin' Section is a Unique Barbershop for Fans
Sporty Digital Apparel
Roots & Stadium Live Launched a Digital Experience for Gen Z
Betting-Ready Sports Apps
Apple's Latest Sports App Streamlines Scores and Stat Viewing
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Nostalgic NFC-Enabled Sneakers
Puma’s Limited-Edition RS-XL Sneakers Link to Exclusive Content
Game Creature-Themed Apparel
The Pokémon Company Unveils a New Apparel Collection in the UK and US
User-Generated Toronto Baseball Ads
GO Transit Celebrates Toronto Blue Jays with Fan-Created Ads
Purposeful Brand Transformations
Decathlon Unveils a New Brand Identity, Logo and Brand Purpose
Fandom-Exploring Sports Partnerships
NFL and Mitchell & Ness Collaborate to Spotlight Fan Stories
Cooling Hand-Made Scarves
Coors Light Creates Soccer Scarf to Keep Heated Fans Chill
80s-Inspired Football Capsule
adidas Originals and Manchester United Join on a Retro Capsule
Italian Delicacy-Themed Jerseys
Bene Culture Launches a New Sporty Capsule for Summer
Turn-Based Strategy Games
EA SPORTS Debuts the Football Strategy Game 'FC Tactical'
Football-Themed NFT Games
Crazy Crypto Football Combines Blockchain Technology and Sports Gaming
NFL-Themed Caps
New Era Cap Unveil 2023 NFL Draft Class Collection
Baseball-Inspired Clothing Collections
Daniel Patrick Enters a Collaboration with adidas
Fantasy Sports Betting Apps
OnlyBets Builds a Sense of Community Around its Players
Stadium-Based Gaming Facilities
Sheffield Wednesday's Owls Esports Gets a New Esports Arena
Multiview Streaming Platform Services
YouTube TV Adds New Multi-Viewing Features for March Madness
Sports Teams-Inspired Sneakers
adidas Unveils New Sneakers Honoring New York Sports Teams
Athlete-Inspired Digital Collectibles
Patrick Mahomes Debuts the New Themed NFT Collection
Uplifting Team-Backed Collections
Miami HEAT Launches the 'Support Women' Collection and Campaign
Expansive Technical Apparel Brands
Oakley's Field Gear Line is Growing to New Markets
Social-Platform Live Sport Features
Threads is Rolling Out Live Sports Scores with the NBA
Hospitality Full-Suite Commerce Platforms
fanz.io is a New Hospitality technology Start-Up
Seamless Sports Betting Apps
theScore Bet Debuts New Commercial Spots as part of Fall Campaign
European FAST Football Channels
Rakuten TV Launches a New Football FAST Channel Called FIFA+
Collaborative Esports Apparel
XSET Debuts an Esports Apparel Range with Creator Kris London