Pride Month is here, seeing brands engaging in meaningful Pride month partnerships to celebrate and support the LGBTQ+ community. From pride-themed food and nail polish to skincare and beauty products, businesses are stepping up with merchandise and initiatives that promote inclusivity and solidarity.
With rainbow-colored treats, vibrant drinks, and colorful makeup palettes, brands are showcasing their dedication to diversity and inclusion this month. These collaborations aim to increase visibility for LGBTQ+ issues, offering everyone a way to express their pride and support. They also foster a sense of community and spark essential conversations about equality and acceptance.
By participating in Pride-themed initiatives, businesses can connect directly with the LGBTQ+ community, fostering a sense of belonging and inclusivity. This engagement helps create meaningful relationships with both customers and employees, building trust and loyalty within this vibrant and diverse community.
10 Pride Month Partnerships
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Playful Pride-Inspired Candles
Candier Launches the 'Sounds Gay. Yay, I’m in Candle'
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Pride Month Cosmetic Campaigns
Nivea Proud In Your Skin Was Created with PFLAG National
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Pride Juice Packs
The Pressed Juicery Pride Pack Arrives in Time for Pride
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Pride Month Candy Branding
The Limited-Edition Skittles Pride Packaging Celebrates Community
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LGBTQ Youth-Benefiting Doughnuts
Voodoo Doughnut's Pride Bar Doughnut Supports It Gets Better
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Pride Month Nail Polishes
The Sally Hansen x Pride Limited Edition Collection Supports GLAAD
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Prideful Sprinkle-Topped Shakes
Shake Shack Unveils the New Pride Shake Ahead of Pride Month
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Pride-Celebrating Cannabis Gummies
Midweek Friday Pride Gummies Support an LGBTQ+ Resource
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Refreshing Summer Blends
Partners Coffee Celebrates Summer With Block Party
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Pride Month Popcorn Snacks
These Popcorn Shed Pride Month Products Come in Two Chromatic Options
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Summery Streaming Series Cosmetics
KISS x The Summer I Turned Pretty Products Celebrate the Series
Surf-Inspired Pride Collections
Vans x Queer Surf Celebrate Surf Culture and Inclusivity
National Holiday Marketing Campaigns
Revlon Debuted a Month-Long National Lipstick Day Celebration
Authenticity-Centric Beauty Series
Sephora Adds to Its 'We Belong to Something Beautiful' Campaign
Glamorous Sports Collabs
Glamnetic x Fanatics Collection Brings Game-Day Energy to Your Fingertips
Playful Cosmetic Collections
The Clinique x Crayola Collaboration Makes Makeup Feel Fun Again
Holiday-Themed Nail Polish Campaigns
Beetles Gel Polish Presents 'Mani Time with Mom'
Beautifying Self-Care Bundles
Olive & June x Bubble Collaborated on Skin and Nail Care Kits
Empowering Makeup Brand Campaigns
JuJu Watkins Stars in NYX Professional Makeup’s New Campaign
Versatile Beauty-Enthusiast-Approved Products
L’Oréal Paris Spotlights its Trending Must-Haves
Sensory Accessibility Programs
Lush Cosmetics Partners with KultureCity for a Pilot Program
Diversity-Celebrating Brand Campaigns
Champion Launches a Global ‘Champions for Champion’ Campaign
Ice Cream Press-On Nails
Magnum x Naomi Yasuda Partner for Delectable 3D Press-On Nails
Global Beauty Campaigns
L’Oréal Marks World Refill Day With a Global Campaign
Mood-Driven Nail Polish Products
The Lights Lacquer Core Collection Has 12 Hues
Co-Branded Prebiotic Lemonades
Wildwonder x Le Mini Macaron Dropped a Cherry Lemonade Flavor
Thematic Holiday Makeup Lines
NYX Unveiled its Treat-Inspired Holiday 2025 Collection
Pride-Supporting Cosmetic Campaigns
Sephora and Haus Labs by Lady Gaga Partnered for Pride Month
Playful False Nails
Digi Beauty is a Bold Collab Offering Ultra-Playful Nail Art
Creator-Led Style Collabs
MAC Cosmetics and Depop are Reintroducing Gen Z Shoppers to Lipstick
Multi-Sensory Nail Polish Activations
Beetles Gel Polish Runs the Taste of Spring Event
Sports Beauty Collaborations
The Paris Saint-Germain Women’s Soccer Club Partners with Ilia Beauty
Tactile Gel Manicures
Braille Nails Brings Braille into Nail Salons to Boost Beauty Inclusivity
Conscious Beauty Expansions
British B Corp Brand delilah Launches in US Market
Global Inclusive Retail Initaitives
Women-Led Wednesday Promotes Women-Operated Businesses
Large-Scale Nail Polish Experiences
OPI Celebrated its 45th Anniversary with an Immersive Event
Fitness-Integrated Skincare
MONCLOS Blends Fitness, Skincare and Social Wellness Experiences
K-Beauty Pop-Ups
Amorepacific and Sephora's Multi-Brand Launches in New York
Springtime-Themed Cosmetics Collections
The Tree Hut Spring Collection Has New Products and Scents
Beauty Brand Community Initiatives
Thrive Causemetics and Beauty 2 The Streetz Partnered in LA
Inclusivity-Forward Skincare Partnerships
ELEMIS x Aston Martin Aramco Team Up for Formula One
Activism-Promoting Sweatshirt Collabs
Tinder, Willy Chavarria and the HRC Release a Sweatshirt
Women's History Month Campaigns
Black Girl Vitamins Joins Forces with Malinda Williams
Comprehensive Easter-Inspired Collaborations
Peeps' 2026 Spring Collaboration Lineup is Impressive
In-Game Pride Month Events
Riot Games is Hosting Pride Month Events in League of Legends
Nail Polish-Inspired Cupcakes
The Gourmet Grocery Collection Inspired Baked by Melissa and essie
Beauty Retailer Partnerships
CJ OLIVE YOUNG x SEPHORA Announced a Global Partnership and Expansion
Mobile Beauty Supply Pop-Ups
Sally Beauty Enters into a Collaboration with DoorDash in NYC
Athletic Beauty Collabs
Rematch Debuts a Cosmetics Partnership a Sportswear Giant
Unhoused Individuals-Supporting Initiatives
Thrive Causemetics & Beauty 2 the Streetz Parttner
Beauty Brand-Sponsored Sports Events
Maybelline New York Becomes WNBA's Official Beauty Partner
Home-Centric Beauty Campaigns
Sally Beauty Debuts the Holiday Beauty at Home Campaign
Bold Beauty Campaigns
IPSY Reframes Beauty as a Hobby with the 'I Play Beauty' Campaign
Mindful Fragrance Partnerships
Kayali and Calm Teamed Up to Make Well-Being Tools More Accessible
Patriotic Sugar Branding
Domino Sugar and America250 Partnered to Celebrate the USA
Cosmetic Fitness Club Partnerships
Equinox and Le Labo Partnered to Elevate Personal Care
K-Beauty Retail Partnerships
John Lewis and Skin Cupid Partnered to Launch K-Beauty Shop-in-Shops
Pride Athletic Collections
Brooks Partners with JZD for Year-Round LGBTQ+ Celebration
All-Female Racing Partnerships
Wella Professionals Becomes an Official Partner of the F1 Academy
Personal Care-Focused Olympic Initiatives
Procter & Gamble Hosts the Champions Clubhouse
Beauty Brand-Supported Basketball Partnerships
Sephora Canada Becomes Partner of the Toronto Tempo
Fashion Sports Partnerships
The Coach x WNBA Partnership Champions Style and Self-Expression
Fashion Brand Cosmetic Collections
Juicy Couture Beauty Products Come in a Variety of Options
Fashion Week Beauty Partnerships
L'Oréal Paris Secured Copenhagen Fashion Week Makeup Exclusivity
Beauty Retail Delivery Partnerships
Ulta Beauty Has Added 1500 Stores to the Uber Eats Marketplace
Nail Polish Restaurant Partnerships
OPI and Wingstop Partnered to Encourage Manicures and Snacking
Soccer Snack Collaborations
Mondelēz Partners with Athletes to Launch Limited-Edition Snacks
Bakery Brand Beauty Products
Sprinkles Cupcakes Beauty Products Will Arrive in 2025
Skincare Automobile Partnerships
ELEMIS Becomes the Official Skincare Partner of Aston Martin
Kid-Friendly Press-On Nails
Pressies by Olive & June are Designed and Fitted for Kids and Tweens
Inclusive Makeup Brand Campaigns
LIVE TINTED Launches the 'It Feels Good to Be Seen'
Supermarket-Inspired Nail Art Designs
Aldi Dropped a Festival-Inspired Nail Art Collection
Innovative Nail Product Collections
Le Mini Macaron Has Recently Unveiled Several Nail Products
Pastry Chef-Approved Nail Polishes
The Sally Hansen x Dominique Ansel Nail Edit Kits are Chic
Exclusive Game-Face-Ready Collaborations
Fazit Beauty x e.l.f. Cosmetics Launch 'Spirit Stripes'
Beauty Supply Delivery Services
Uber Eats and Sally Beauty Launch a New Delivery Option
South Asia-Influenced Cosmetics Brands
Just B Cosmetics Champions Bold Beauty and Inclusivity
Gourmand Beauty Products
Cake Beauty Brings Dessert-Inspired Haircare to Mass Retail
Pride Month-Focused Mixology Events
Ilegal Mezcal and wayOUT Launch the celebratingYOU Campaign
Curated Discovery Stores
The Shelf Spotlights Emerging Food, Drink and Wellness Brands
Immersive Queer-Led Community Initiatives
Grimoire Unveiled Its 'United by Vanity' Campaign
Game-Themed Beauty Pop-Ups
Benefit Cosmetics' Beneland Shares Playful, Giftable Product Sets
Sports Beauty Partnerships
Fenty Beauty Partners with WNBA’s New York Liberty in a Historic Deal
Pride-Celebrating Skincare Campaigns
Leland Francis is Running Its Thoughtful 2025 Pride Campaign
Diversity-Focused Furniture Campaigns
IKEA Canada Initiates a Marketing Effort Titled Making Space
Asian Heritage-Rooted Collabs
Sundae School X uka Unveil Limited-Edition Products and a Pop-Up
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Valentine's Day Nail Sets
Beetles Gel Polish Launches the Beetles So In Love Valentine Collection
Hispanic Heritage-Inspired Streetwear Lines
POND'S® & JZD Drop Limited-Edition Streetwear Capsule
Lash Brand Expansions
Lilly Lips Marks Lilly Lashes’ Expansion Into Color Cosmetics
Curated Canadian Beauty Sets
The Beauty Edit Vol. 1 Showcases Canada’s Indie Beauty Talent
Free-From Spring Nail Polishes
Sally Hansen Good. Kind. Pure. Enchanted Meadows Collection is Chic
Inclusive Retailer-Backed Films
The Sephora Beauty & Belonging Film Prioritizes Diversity
Community-Focused Holiday Pizzeria Promotions
MOD Pizza Together for the Holidays is Festive
Beauty Brand Jersey Partnerships
IPSY Became the Official Jersey Partner of the Las Vegas Aces
Education-Supporting Beauty Brands
Sally Beauty Debuts Its Annual Rooted in Success Initiative
Nude-Hued Nail Polishes
The Leighton Denny Nudes Collection Has Three Vegan-Friendly Hues
Children's Beauty Products
Olive & June Expands into Kid-Sized Press-On Nails
Black Student-Supporting Beauty Initiatives
Sally Beauty Launches the Rooted in Success Campaign
Wildfire Relief Initiatives
Beauty Together is A Collaborative Effort for Wildfire Relief
Pride Month T-Shirt Lines
The 'Love is a Human Right' Line Celebrates the 2SLGBTQIA+ Community
Music Awards Spa Experiences
Lush Cosmetics Partners with the JUNO Awards on a Special Experience
Press-On Nails Rebranding Efforts
Kiss Products Inc. Relaunches Under 'NEW. MORE. BETTER.' Banner
LGBTQ+-Celebrating Luxe Watch Designs
GUESS Watches Introduced Its 2025 Worn with Pride Capsule
Canadian-Focused Campaigns
Maple Leaf Foods Sparks Pride with Its 'Look for the Leaf’ Campaign
Beauty Retailer Fundraising Campaigns
Superdrug and Switchboard Partnered for LGBTQIA+ Support
Culinary Nail Polish Collections
The DND Yes Chef! Kits Pay Homage to the Heat of the Kitchen
Breast Cancer Awareness-Focused Mascaras
Thrive Causemetics Debuts the Pink Bow Mascara
Month-Long Color Celebration Events
Sally Beauty is Running the Exciting COLORfest
Official Mascot Manicures
gel by essie is the Nail Polish Partner of the New York Liberty
Vodka LGBTQIA+ Initiatives
Absolut x Paris Hilton Celebrate Pride at the OUTLOUD Music Festival
Summer-to-Fall Nail Polishes
The Gelish x Morgan Taylor Living Out Life Range Has Six Shades
Pride-Inspired Cannabis Campaigns
Mfused Launches the Celebratory High on Pride Campaign
Soda-Themed Pop-Up Salons
The Pepsi MAX Cherry x Townhouse Salon is Arriving in London
Spring-Inspired Nail Polish Kits
Beetles Gel Polish Debuts Its Taste of Spring 2026 Collection
Patriotic Press-Ons Capsules
Paintbox Releases Ralph Lauren-Inspired Olympic Nail Sets
Performance-Driven Nail Care Collabs
ORLY is the Official Nail Partner of the WNBA’s LA Sparks
Celebratory Beauty Expansion Campaigns
KimChiChic Beauty Celebrates Its Inclusion in Ulta
Social-First Beauty Retailers
Sally Beauty Joins TikTok Shop
Gaming-Inspired Food Partnerships
Nanak Foods and Nintendo of Canada Debut Their Collaboration
Adorable Pride-Celebrating Beauty Sets
TONYMOLY Debuts a Limited-Edition Pride Collection
Pride-Inspired Stamp Collections
Canada Post Debuts 'Places of Pride' to Support 2SLGBTQIA+ Rights
Prideful Toronto Pop-Ups
Ink The Rainbow is a New Skittles Pop-Up Operating at Toronto Pride
Women's Wellness Campaigns
NOW Foods Launches Be You, NOW Campaign to Empower Women's Wellness
LGBTQI+-Supporting Furniture Brand Partnerships
IKEA Canada Partners with Rainbow Railroad
Community-Driven Loyalty Programs
Salad House Turned Guest Spending Into Local Donations
Pride-Celebrating Intimacy Oils
Graydon Skincare Donates to 2-Spirited People of the 1st Nations
Multifaceted Celiac Awareness Campaigns
MIGHTYLICIOUS Gluten Free Launches a Big Campaign
Celebratory Photo Collections
Sonic Editions Honors Black Icons with an Exclusive Photo Collection
Prideful Modernist Tech Collections
The Apple 2025 Pride Collection Marks Pride Month in Style
Community Retail Events
The Nisa Making a Different Locally Pink Friday Event is Supportive
Inclusivity-Promoting Four-Piece Bracelet Sets
Pura Vida Debuts Its for All Style Pack 1 for Pride
In-Store Cancer Support Programs
JCPenney and Look Good Feel Better are Hosting Workshops
2SLGBTQIA+ Youth-Focused Fundraising Campaigns
NIVEA Canada Renews Partnership with pflag Canada
Collaborative Beauty Events
Stoney Clover Lane X Hello Kitty and Friends Host a Pop-Up Event
Branded Social Impact Initiatives
Youth To The People Unveils the Community To The People Program
Corporate Inclusion Transformations
Walmart Leads Major Shift in Corporate Diversity Strategies
Artisanal Filipino Brand Expansions
The Filipino Lifestyle Brand LIKHA Expands to Nordstrom
Sports-Focused Diversity Initiatives
FC Barcelona Celebrates European Diversity Month
Inclusive Tech Brand-Initiated Programs
Samsung Places Great Focus on Accessibility and Inclusion
Music-Focused Period Care Partnerships
The Period Care Brand Marlow Partnered with the JUNO Awards
Inclusion-Focused Design Partnerships
Barbie's New Initative Spotlights Black Designers for BHM
Prideful Wrestling Gear Lines
TNA Wrestling Introduces its New Pride Month Capsule
Qatari Marketplace Campaigns
Lulu Hypermarket Launches a New Initiative to Support Qatari Products
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Festive Product Launch Events
Love Magenta announces a 10-day Christmas launch event
Purpose-Driven LGBTQ+ Jewelry Brands
Wicked Fabulous Has Unveiled a Redesigned Website
Promotional Partnership Promotions
Savvy Sliders Teams With Girl Scouts For Cookie Discount
Pride Month-Honoring Treats
Craig’s Cookies X Hayu Team Up to Unveil the Hayu Pride Cookie
Celebratory Artisanal Pizzas
The California Pizza Kitchen National Pizza Month Promotion is Tasty