In order to mark Mother's Day this year, brands are stepping up with fun incentives and product inventions for moms and their young or adult kids to enjoy. Some of these fun initiatives include mom-and-child dinner events, cooking classes, crafting sessions and even scavenger hunts, which encourage bonding over an activity.
New products that were created in honor of Mother's Day this year include the KD8 Floral EXT Edition sneaker from Nike, personalized holiday-themed jars from Marmite and a chicken bucket from KFC that can be used to record a heartfelt message to mom. As Mother's Day gifts, these items make fantastic collectible keepsakes that will forever hold sentimental value.
One of the most outrageous examples of Mother's Day marketing from this year includes a stunt from Groupon, which promises to create a 3D-printed replica of a person for a payment of $30,000.
22 Mother's Day Promotions
From Mother-Baby Dining Events to Maternal Ice Cream Flavors:
Laura McQuarrie — May 7, 2016 — Marketing
22
Personalized Mother's Day Boxes
The Little Flower Soap Co Offers Custom Beauty Subscription Kits
21
Mother's Day Tea Parties
This Mother's Day Event Combines High Tea with a Floral Workshop
20
Mother-Daughter Tea Parties
The Eloise at the Plaza Event is Intended for Mothers and Their Kids
19
Mother's Day Gift Sets
The 1-800-Flowers Gift Set Includes a Mix of Roses and High-End Makeup
18
Custom Mother's Day Experiences
Molton Brown Hosted In-Store Mother's Day Events Across the UK
17
Mom-Celebrating Sneakers
The Nike KD8 Floral EXT Edition is Made for Mother's Day
16
Recordable Fried Chicken Packaging
The New KFC Bucket Lets Customers Record Mother's Day Messages
15
Tasty Mother's Day Giveaways
This Wienerschnitzel Promotion Rewards Moms with a Free Meal
14
Life-Size 3D-Printed Models
Groupon is Offering to Print a '3DU' Replica for Mother's Day
13
Historical Mother's Day Parties
This Mother's Day Soirée Takes Guests Back to the Roaring Twenties
12
Mother's Day Cooking Classes
This Event Teaches Moms and Their Children How to Make Brunch
11
Custom Mother’s Day Condiments
This Brand is Offering Personalized Packaging for Mother's Day
10
Car-Coloring Advertisements
This Creative Car Print Ad from Nissan Pays Tribute to Mother's Day
9
Maternal Ice Cream Flavors
Baskin-Robbins' Mom's Makin' Cookies Ice Cream Celebrates Mother's Day
8
Crying Child Discounts
JetBlue's 'FlyBabies' Gives Flight Deals Each Time an Infant Cries
7
Mother's Day Zoo Events
The Toronto Zoo is Celebrating Moms of the Human and Animal Variety
6
Heartfelt Message Galleries
Pandora Jewelry Created a Mother-Daughter Experience for Mother's Day
5
Mother-Baby Dining Events
'Babylicious' by President's Choice is a Dinner Date for Mom and Baby
4
Mother's Day Crafting Classes
This Art Class Gives Kids a Fun Way to Celebrate Mother's Day
3
Mother's Day Scavenger Hunts
This Scavenger Hunt Serves as a Fun Way to Celebrate Mother's Day
2
Emotional Olympic Commercials
P&G's 'Thank You, Mom' Triumphs Mothers Who Gave Athletes Strength
1
Motherly Photography Videos
Apple's 'Shot on iPhone' Celebrates Mother's Day Around the World
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Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
Back-to-School QSR Promotions
This McDonald's Educator Promotion Offers Free Fare
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
Expansive QSR Toy Ranges
McDonald's Japan Hello Kitty Happy Meals Mark the Character's Birthday
Celebration-Themed Candy Gifts
M&M'S New Gifts are for Mother's Day, Father's Day and Graduation.
Bento-Inspired School Lunches
DoorDash and Jessica Biel Debut Ready-Made Lunch Options for $25
Parenthood Beer Campaigns
Coors Light Celebrates Parents with 'Cheers to Parenthood' Campaign
Pizza-Branded Dad Promotions
Boston Pizza Introduces 'Za for Pa Father's Day Gift Shop'
Promotional Film Food Products
Annie's Homegrown x The Little Mermaid Products are Limited-Edition
Pet-Inspired Culinary Celebrations
Fancy Feast is Marking International Cat Day with a "Feastival"
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
Bird-Shaped Marshmallow Treats
Peeps is Set to Launch Four New Products at Different Retailers
Gen Z Crafting Events
Red Heart Hosted an Exclusive "Crafternoon" in NYC
Playful Cafe Merch Collections
This Dunkin' Merch Celebrates the Summer Season
Romantic On-Demand Gift Deliveries
Minted and DoorDash Have Partnered for On-Demand Delivery
Modern Gifting Services
Fresh Sends Reinvents Flower Delivery & Gift-Giving for a New Generation
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Munchies-Themed QSR Menus
Popeyes Munchies Menu is Launching for a Few Days Only
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
AI Mother's Day Campaigns
Showcase is Simplifying Mother's Day Shopping with ChatGPT
Artisan-Inspired Summertime Cafe Menus
This New Dunkin’ Menu Offers New Twists on Classics
Expansive Easter Product Ranges
The Mars Wrigley Easter 2024 Range Has Eight New Products
Air-Dried Restaurant-Inspired Noodles
These New Momofuku Noodles Come in Two Flavors
Sustainable QSR Merch Launches
Starbucks Releases Eco-friendly Merch and More for Earth Month
Canned Candy-Flavored Milk Drinks
These Mars and Galaxy Canned Milk Drinks Come in 250ml Servings
Collaboration Mother's Day Campaigns
Jergens Skincare Partnered with Nicole Ari Parker and More
Brunch Cocktail Kits
Jimmy John's & Zing Zang Assembled a Brunch in a Cup Kit for Mother's Day
Customizable Mother's Day Teas
Dream Tea's The Mother's Day Blend Boasts a Personalized Option
TV Tray-Inspired Ice Creams
The Hungry Dad Father’s Day Tray is a Deceptive Dessert
Cat-Centric Culinary Collections
The Feastivities Collection by Fancy Feast Treats Cats & Owners
Gifting-Focused Travel Chocolate Products
Ferrero Travel Market Has Shown Off New Treats
Mom-Targeted Matching Labor Outfits
PatPat Launched a Line of Matching Labor and Delivery Outfits
Margarita-Celebrating Snapback Hats
Mexican Sugar is Selling Margarita Merch on February 22
Celebratory Family Menus
KFC Curated the Real-Talk Mother's Day Menu with Chrissy Teigen.
Value-Focused Pizza Menus
The Pizza Hut $7 Deal Lover’s Menu Has a Total of 17 Options
Mystery Milk Beverages
Milk2Go's Mystery Flavour Challenges Canadians to Guess the Newest Release
Father's Day QSR Promotions
This Burger King Father’s Day Promotion Offers a Deal for Dads
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Celebratory Hot Chocolate Promotions
This Cadbury 200th Anniversary Promotion is Launching Now
Easter-Inspired Baby Collections
Magnetic Me's Easter Shop is Filled with Playful Spring Styles
Mother-Specific Self-Care Kits
The Honest Company Offers the Relaxing Self-Care Gift Kit
Digital-Only Burger Promotions
Burger King Just Launched a Digital Exclusive Melt Meals Promotion
Mom-Centric Hospitality Experiences
The St. Regis Hotel Toronto Offers a Luxurious Experience
Mother's Day QSR Campaigns
The KFC Nuggets of Appreciation Meal Celebrates Moms
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Playful Cheese Slice Campaigns
Kraft Singles Unveils its New Cheese Tax Pack Marketing
Traditional Handmade Easter Treats
These New Harbor Sweets Easter Products Come in Several Options
Celebratory Free Pizza Promotions
This Pizza Hut National Pizza Party Day Promotion is Tasty
Mother's Day Tea Sets
VAHDAM India Boasts the I Love You Mom Assorted Tea Set
Curated Eco-Friendly Marketplaces
Me Mother Earth Boasts Eco Products for Various Purposes
Affordable Pregnancy-Friendly Kits
The Honest Company's Pregnant + Pampered Set is Comprehensive
Savory Ice Cream Sandwiches
Nightingale x Pizza Hut Dreamed Up a New Snack for April Fool's Day
Floral Cookie Gift Boxes
The Sugar Plum Happy Mother's Day Chocolate Collection Box is Charming
Kid-Friendly Gift Currencies
DoorDash is Accepting Kid Currency for This Year's Mother's Day
Bathing-Inspired Pop-Ups Bars
The #DoveDeluxeBar Shares Sensorial Cocktails & Mocktails
Valentine's Family Matching Apparel
These Mother Daughter Matching Outfits from PatPat are Festive
Lunchtime QSR Meal Promotions
KFC Introduces a New Meal Deal for Lunchtime Patrons
Mother-Themed Hat Designs
Mother Hats Offers Stylish Headwear and Empowerment
Playful Valentine's Day Gifts
The Clever Candy 2024 Valentine’s Day Collection Has Been Unveiled
Themed Heart-Shaped Chips
Japanese Snack Brand Calbee Unviels its Valentine's Day Chips
Branded Dairy Recipes
Dairy Farmers of Ontario Reveals New Dairy Stats and Meal Ideas
Artisanal Mom-Approved Chocolates
The Mother’s Day 16-Piece Truffle Collection is Indulgent
Tax-Themed QSR Promotions
The Krystal Tax Day BOGO Offer Provides Complimentary Burgers
Fortune Cookie Flower Bouquets
P.F. Chang's Created a Heartfelt, Funny & Edible Mother's Day Gift
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Spring Holiday Candy Gifts
These M&M's Spring Gifts Come in New and Returning Options
Valentine’s Day Dinner Series
Shake Shack’s Debuts the 'Love Shack' Menu for Valentine's Day
Ice Cream Starter Kits
FatBoy Created a Fun Ice Cream Pack for National Uncle and Aunt Day
Celebratory Candy Brand Campaigns
This See's Candies Campaign Commemorates Mary See
Family-Focused Meal Kits
Home Chef's Family Menu Features Meal Kits for Families
Expansive Valentine's Treat Ranges
The Mars Valentine's Day Products are Here for 2024
Springtime Snack Cake Promotions
The Mr Kipling and Cadbury Cake Easter campaign is Familial
Employee-Designed Milk Cartons
EveryDay Milk Shares Artwork by the Town and Country Markets Team
Mom-Friendly Hotel Programming
Hotel X Toronto is Hosting Fun Activities for Mother’s Day Weekend
Mom-Focused Beauty Gift Bundles
KAI Boasts a Range of High-Quality Skincare Bundles
Mother's Day Sandwich Promotions
This Subway Mother’s Day Promotion Rewards Gift Givers
Pizza Craving Campaigns
Domino's Pizza and WorkInProgress Launch the Emergency Pizza Campaign
Kindness-Promoting Local Business Markets
KIND Snacks hosts the KINDness Market in Toronto
Digital Experience Gifting
Memory Crate Lets Users Gift Coupons, Experiences, or Acts of Service
Social Good Breakfast Promotions
Pancakes for a Purpose Benefits the Make-A-Wish Foundation
Carb-Conscious Cafe Pop-Ups
The CarbSmart Café Supports Guilt-Free Treating on Mother's Day
QSR-Backed Holiday Promotions
KFC Launches a Holiday Bucket and Merchandise Shop
Artisan-Inspired Springtime Easter Treats
These Brach’s Easter Products are Limited-Edition
Accessible Seasonal Celebration Products
These Target Holiday Products are Priced at $5 or Less
Valentine's Day Restaurant Games
Hooters Game of Love Promotion Offers Freebies and Discounts
Lucrative Sunglasses Promotions
Neven Offers a Buy-One-Get-Two-Free Promotion
AI Maternity Photoshoot Apps
Maternity Photoshoot Saves Mothers Time and Money
Platform-Enabled Baby Registries
Etsy Launches a New Baby Registry Feature for Parents
Festive Holiday Meal Menus
The Honey Baked Ham Company Has Launched its Holiday Menu
Heart-Break Dumpling Promotions
P.F. Chang's Introduces a Unique Promotion for February
Mother's Day Donut Collections
Krispy Kreme Minis for Mom Come in Three Flavors
Whimsical Movie Diner Menus
This New IHOP Menu Celebrates the Upcoming IF Movie
Branded Pregnancy Scans
Marmite is Inviting Parents to Discover the Nature of Their Unborn Child
Monthly Pancake Promotions
IHOP Pancake of the Month Kicks Off February1, 2024
Celebratory Seasonal QSR Deals
Wendy's 12 Days of Holiday Deals Gets Customers Ready for Christmas
Money-Saving Holiday Meal Deals
The Kroger Freshgiving Meal Feeds 10 for Less Than $5 Each
Cooking Show Rewards Promotions
tcc Global Created a MasterChef-Themed Loyalty Rewards Promotions
Playful Parental Cafe Gifts
These Starbucks Japan Mother's Day Products are Charming
Private Label Product Promotions
This Target Game Day Promotion is Shawn Johnson-Approved
Stylish QSR-Backed Apparel
Panera Bread Unveils its New Menu-Inspired Merchandise Collection
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
Individual Nugget QSR Campaigns
The McDonald's Chicken McNuggets of Love Promotion is Celebratory
Giftable Cannabis Bundles
Emjay Curated a Father's Day Bundle for Cannabis-Consuming Dads
Artisan-Inspired Diner Menus
Denny's Permanent Menu Now Has Nine New Options
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
Parent-Focused Restaurant Menus
The Chuck E. Cheese Grown-Up Menu Caters to Adult Diners
Digital Holiday QSR Deals
Krystal Krystalmas Deals are Launching for the Holiday Season
Mother's Day Bakery Menus
The TOUS les JOURS Mother’s Day Menu is Expansive
Christmasy Convenience Retailer Promotions
The 7-Eleven Holiday Deals are Here for 2023
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Romantic Cake Collections
TOUS les JOURS' New ‘Sweets for My Sweetheart’ Menu is Nearly Here
Pizza-Themed Beer Promotions
This Old Golden Hen Promotion Offers Wood-Fired Pizza Ovens
Mother’s Day Spa Giveaways
DOVE Chocolate Celebrates Moms with a Special Mother's Day Initiative
Complimentary Meal Military Promotions
This Fourth of July Promotion Rewards Military Members
Complimentary QSR Item Events
The Jack in the Box 24 Days of Jackmas Promotion Arrives in December
Autumnal Bakery Promotions
The MyPanera Week Fall Faves Fest is a Week-Long Celebration
Grocer-Backed Community Lunch Clubs
Mini Metro Lunch Clubs are Taking Place in Parks This Summer
Friend-Focused Restaurant Promotions
Moe’s Southwest Grill BOGO with Your BFF Offers Savings
Private Label Holiday Products
Sprouts Brand Holiday Items Have a Better-for-You Formula
Springtime-Themed Snack Cakes
The Tastykake Easter Packaging Encourages Gifting
Military Children-Celebrating Initiatives
H-E-B is Marking Month of the Military Child This April
Ready-to-Serve Easter Meals
California Pizza Kitchen Has Added Ready-to-Serve Family Meals
Remixed Holiday Diner Dishes
These IHOP Holiday Meals Come in Two Limited-Edition Varieties
Cannabis-Friendly Pizza Promotions
&pizza Introduced a Series of Themed Deals for 4/20
Mom-Centric Floral Arrangements
JTV® Teams Up with Bouquet Box for Mother's Day
Mom-Celebrating Cafe Products
The Tim Hortons Share Your Love Collection is Here for Mother's Day
Father's Day Poke Bowls
Island Fin Poké Co. Delights Dads with an IncrediBOWL Father's Day Offer
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Elevated Diner Menus
The IHOP Menu Now Includes Premium Options for Breakfast, Lunch and Dinner
Branded Collaboration Candy Gifts
Edible Arrangements and M&M's Partnered for New Products
Free-From Condiment Collections
These Mother Raw Shelf-Stable Condiments Come in Classic Options
Breast Cancer Awareness Campaigns
La Boulangerie Boul'Mich Partnered with Susan G. Komen
Low-Cost Holiday Grocer Campaigns
This Kroger Memorial Day Promotion Offers Enhanced Savings
Mother's Day-Themed Cocktail Recipes
Seagram's Escapes Presents a Delightful Cocktail Recipe
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids
Celebratory Mother's Day Pizzas
The California Pizza Kitchen Mother's Day Pizza is Thin Crust
Festive Chip Campaigns
KETTLE Chips' Christmas Campaign Features 24 Days of Prizes
Expansive Grocer Holiday Promotions
Natural Grocers Holly Deals Offer Up to 46% Off Products