This collection of athlete editorials spans age, gender and race. Editorials in this style tend to take athletes out of their conventional comfort zones -- out of the field of play -- and puts them in front of a camera.
In some cases, athletes enter the realm of fashion and appear as models in magazine spreads. Athletes Serena Williams and David Beckham however, don clothes from their own collections and model them for the public's consumption. Williams and Beckham are representative of the modern celebrity-athlete who uses their popularity in sports to make the foray into other industries.
Other photo shoots take a different approach and showcase athletes doing what they do best, in the middle of play. These photoshoots turn the perception of a rough and rugged athlete into an artistic and creative subject.
16 Inspiring Athlete Editorials
From Tennis Star Editorials to Sultry Body Builder Photography:
Christopher Magsambol — Aug 19, 2015 — Lifestyle
14
Glamorized Athlete Editorials
The Olympians by Joanna Kustra is Featured in Papercut Magazine
13
Sultry Body Builder Photography
Athlete Juliana Malacarne Fronts Hunger Magazine's Latest Story
12
Unretouched Underwear Campaigns
This New CR7 Underwear Campaign Features Soccer-Related Poses
11
Sports Star Record Covers
Famous Athletes Replicate Iconic Album Design Photo Shoots
10
Body Positive Athlete Covers
This Edition of ESPN Magazine's Body Issue Features Amanda Bingson
9
Elderly Athlete Photography
Dean Bradshaw Photographs 'The Golden Years' in His Latest Series
8
Buff Athlete Trunks Ads
The David Beckham x H&M Swimwear Campaign is Full of Tattoos
7
Extreme Athletic Photography
These Tim Tadder Sports Captures are Highly Detailed
6
Dynamic Athlete Editorials
The Serena Williams Vogue Cover Captures the Tennis Star at Her Best
5
Scenic Athlete Portraits
160g's Sporty Fashion Editorial Boasts Urban Sportswear Staples
4
Kaleidoscopic Athlete Editorials
The Bruno Amora by Gui Costa Fashion Story is Sculpted
3
Artistic Athlete Photography
Dylan Coulter Helps With Olympic Withdrawal
2
Solemn Sports Editorials
The Flair Italia Soul Power Photoshoot is Athletic and Stern
1
Tough Female Athlete Photography
Dave Imms’s Roller Derby Photography Depicts Strong Women
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Portrait-Style High-Fashion Campaigns
Givenchy's Resort 2026 Line Appears Effortlessly Elegant
Athlete-Designed Skating Looks
Madison Chock Launches a Skating Wardrobe Brand
Modern Heritage-Based Streetwear
adidas Spotlights its 'Superstar Collection' for Fall and Winter
Celebrative Icon-Inspired Campaigns
adidas Originals Honors 55 Years with Superstar: The Original
Modern Minimalist Apparel Collections
Auteur Studio’s Latest Summer Edit is Refined and Sensual
Empowering Luxury Fashion Campaigns
The Givenchy Spring 2026 Campaign Features Successful Women
Athlete-Led Brand Co-Creation
LI-NING and Stephen Curry Partner on Product Development
Youth-Focused Luxury Fashion Platforms
&Coach is a New Fashion Platform by Coach, Focused on Gen Z
Fitness-Informed High Fashion Editorials
The Balenciaga Pre-Fall 2026 Collection is Dynamic
GenAI Fashion Campaigns
Desigual x Neural Fashion Launched an Editorial with AI-Generated Garments
Refined Active Essentials
The Ted Baker Sport Collection Blends Performance with British Style
Parisian-Inspired Fashion Campaigns
The Chanel Fall 2025 is Elevated and Captivating
Picturesque Literature-Inspired Fashion Campaigns
Christian Dior Presents Its Fall 2025 Campaign
Elevated Fall Tennis Fashion
The Y-3 FW25 Tennis Campaign Blends Performance with Bold Design
Elder Athlete-Supported Serum Campaigns
Paula’s Choice Markets Its CellularYouth Longevity Serum
American Aesthetics-Focused Fashion Capsules
The Coach Spring 2026 Collection is Chic
Tennis Brand Global Campaigns
Lacoste Relaunched Its 'Life Is a Beautiful' Sport Campaign
Locker Room-Inspired Apparel Collections
Lacoste Explores Vulnerability and Victory for SS26
Fashion-Inspired Food Marketing
Magnum Blends Beauty, Music and Luxury Culture into Its Brand
Performance-Lifestyle Wardrobe
Entire Studios x adidas Launch Performance and Lifestyle Apparel
Stylish Athlete-Informed Kits
lululemon Debuted the Canadian Athlete Kit for Milano Cortina 2026
Stock Exchange Fashion Shows
L'OFFICIEL Organized a Novel Runway Presentation
Opulent Athletic Fashion Collaborations
The Balenciaga x NBA Collaboration is Limited-Edition
Tech Fashion Sport Campaigns
Athletic Intelligence is Here Debuts with Oakley Meta at Super Bowl
Wellness Athletic Campaigns
On Running's 'Soft Wins' Campaign Emphasizes Mental Performance
Soccer Athlete-Starring Beauty Campaigns
e.l.f. Partners with the NWSL's Jess Carter
Soccer Capsules
Palace & Nike Dropped an England Football Collection as Part of the Nike x2 Series
Cinematic Campaign Posters
Nike 2026 World Cup posters frame national teams through film-styles
Portrait Photography Books
Annie Leibovitz Book Compiles Decades of Cultural Portrait Work
Versatile Training Capsules
adidas Launched its 'Originals Sport' Wardrobe Essentials
Football Culture-Inspired Athletic Collaborations
Palace and Nike Collaborate on the P90 Line
Figure Skater Merch
Nike's Alysa Liu Collection Turns Olympic Moments into Graphic Streetwear
Portrait-Inspired Luxury Campaigns
The Balenciaga Heart and Body Campaign Taps Brand Ambassadors
Playful Tennis-Inspired Fashion Campaigns
Gucci Debuts the Original Sinner Campaign
Sultry Black-And-White Fashion Campaigns
Ludovic De Saint Sernin Emphasizes Power and Sensuality
Dessert-Shot Fashion Campaigns
Stella McCartney's Summer 2026 Campaign is Shot in Qatar
Playful Tomato Athletes
The Heinz National Games Campaign Turns Tomato Stems into Sports Figures
Football Collabs
PUMA and Salehe Bembury Unveiled Their TRVL WEAR collection for 11 Federations
Athlete Grooming Campaigns
Head & Shoulders Partners with MLS to Launch Soccer-Focused Campaign
Celebrity-Backed Luxury Menswear Campaigns
Louis Vuitton Taps Jeremy Allen White and Pusha T
Creatively Shot Footwear Campaigns
Christian Louboutin Releases the Creative Spring 2026 Campaign
Football Lifestyle Collections
The adidas Originals x BAPE® Set Celebrates the FIFA World Cup 2026
Radiant Post-Exercise Campaigns
ASICS' Get The Glow Highlights the Beauty Benefits of Movement
Athletic Boundary-Blurring Collabs
The Reigning Champ x PUMA Golf Collection Bridges Worlds
Artist Bottle Bags
Evian 200 Years Young Celebrates Wimbledon with Three Artist Designs
Artistic Celebrity-Fronted Fashion Ads
Alaïa Partners with Hailey Bieber for Archetypes Ad
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Ultra-Chic Sporty Fashion Outfits
AKIRA's Game Day Outfits and Courtside Looks are to Die For
Cinematic Sneaker Campaigns
Adidas Originals Superstar Campaign Features Icons Such as Jennie
Curated Newspaper Storefronts
Shreeji Unveiled 'The Village News' as an Offline Summer Ritual
Iconic High Fashion Campaigns
Veronica Beard's Fall 2025 Fashion Campaign is Tilted Iconic
Athlete-Inspired Football Collections
Nike and Sam Kerr Launch a Signature Product Line
Seasonal Photography Showcases
International Photography Exhibition Opens at Saatchi Gallery
Athlete-Inspired LEGO Sets
LEGO Launches Collectible Football Sets with Messi and Ronaldo
Soccer Snack Collaborations
Mondelēz Partners with Athletes to Launch Limited-Edition Snacks
Next-Gen Athlete-Starring Ads
Nike Presents its Cinematic 'Why Do It?' Ad Campaign
Esteem-Boosting Campaigns
The Dove Super Bowl Ad Champions Girls’ Body Confidence in Sports
Star-Studded Fashion Collections
Balenciaga's Winter 2025 Campaign is Shot in the Biarritz Hotel
Branded Sports Documentaries
Dick's Follows Three WNBA Stars in a Six-Part Documentary Series
Antiperspirant Sports Partnership Campaigns
Dove X the US Open Launch an Underarm Ambassadorship
Stylist-Curated Fashion Edits
Danielle & Alix Partner with ASTR the Label for Fall Collection
Athlete-Approved Intimates Lines
Victoria's Secret Debuts the Season of Strapless with Angel Reese
Confidence-Inspiring Youth Beauty Campaigns
Dove Launches 'The Game is Ours' for FIFA World Cup
Sporty Luxe Fashion Capsules
The Balenciaga x NBA Drops Basketball-Themed Apparel and Accessories
Intense Elemental-Inspired Sportswear Spots
Columbia Introduced its 'Engineered for Whatever' Ad
Artist Football Kits
The Nigeria Federation Collection Features a Jersey Designed by Olaolu Slawn
Immersive Athlete-Focused Ambassador Programs
Freaks of Nature Announced the Freak Team Program
Luxe Formal Menswear Campaign
Jude Bellingham Fronts Louis Vuitton SS26 with Refined Modernity
Celeb-Endorsed Eyewear Campaigns
Chanel Released the Summer 2026 Eyewear Campaign
Polo Shirt Marketing Campaigns
U.s. Polo Assn. Launches a Global Campaign Highlighting Its Origins
NBA Shoe Collaborations
ALDO Partners with NBA Athlete Jordan Clarkson for its Editorial Capsule
Mental Health-Focused Athlete Services
The Professional Tennis Players Association Taps Psych Hub
Athlete-Led Marketing Strategies
Forta Cosmetics Uses Athlete Network to Launch Its Setting Spray
Archive-Inspired Womenswear Pieces
Slazenger Unveiled Its Second Off-Court Collection
Joyful Sport Campaigns
Dove's Super Bowl Ad, The Game Is Ours, Celebrates Girls' Confidence
Football Video Games
EA Sports Revealed Mbappé and Bellingham as Its FC 27 Cover Stars
Minimal Court Collections
The adidas Fear of God Athletics FW25 Line Merges Sport & Simplicity
Auto-Inspired Athletic Lines
Dodge and Under Armour Debut a High-Octane Collaborative Collection
Sports Lifestyle Retail
Nordstrom Blends World Cup Fashion with Immersive Pop-Ups
Basketball Athlete-Backed Water Campaigns
Saratoga Spring Water Partners with Skylar Diggins
Global Canadian-Athlete-Starring Campaigns
adidas' Spotlights Jonathan David for its FIFA Campaign
90s-Inspired Soccer Campaigns
adidas Unveiled its 'Backyard Legends' Film Ahead of FIFA 2026
College Football Games
EA SPORTS Has Revealed the Cover Athletes for College Football 27
Athlete-Approved Menus
The Serena Williams x Factor Collection is High-Protein & GLP-1-Friendly
Iconic Athlete-Approved Warm-Weather Fashion
The BOSS x David Beckham Spring 2026 Capsule Drops
Story-Driven Vacation Apparel
& Other Stories Features Versatile Pieces for Summer Getaways
Magazine-Style Fashion Columns
The Fold-er by Zara Shares Curations & Insights from Tastemakers
Female Athlete Wellness Programs
Muse Capital Launched Its Optima Program for Sports Performance
Drop-Culture Sport Campaigns
Easton and Dick's Launched Its Limited Edition Equipment Drop
Unique Co-Designed Capsules
Etsy Partners With WNBA Players for The 'Icon Collection'
Romantic Star-Studded Outerwear Campaigns
Moncler's Pre-Fall 2025 Campaign is Visually Compelling
Vintage-Style Athleisure Collections
Steinmann Brothers Launch NBA and Man City Lines
Cross-Cultural Lifestyle Initiatives
China Media Group Boasts China-Europe Youth Exchange Campaign
Football-Centric Hero Campaigns
Under Armour's 'We Are Football' Campaign Has a Star-Studded Cast
Award-Winning Sportswear Campaigns
On Won Three Cannes Lions for its Zendaya Collaboration Film
Timely Soccer Game Covers
The EA Sports FC 27 Ultimate Edition Features Dual Cover Stars
Humorous High-Intensity Campaigns
Nike Launched its Star-Studded 'Rip the Script' Video Campaign
Sports Advertising Moments
Genius Sports Found Emotional Sports Moments Can Double Ad Recall
Athlete Arrival Fashion Activations
ATP Introduces Athlete Arrivals to Spotlight Players Style
Transformational Fashion Campaigns
PARCO Summer 2026 Campaign Explores Identity Through Movement
Fitness Instructor-Inspired Sports Capsules
PUMA and Alex Toussaint Dropped 'Effortlessly Cool'
Luxury-Driven All-White On-Court Collections
New Balance and Miu Miu Extend Collab with Coco Gauff
High-End Men's Footwear Editorials
JB Ander Was Spotlighted in MOD Magazine
Kid-Friendly Athlete Biographies
Yoto's Ultimate Football Heroes Collection Tells Players' Stories
Humorous Basketball Talent Campaigns
DICK'S Sporting Goods and Nike Debut 'The Scouts are Out'
Celebrity-Supported Luxe Fashion Campaigns
BOSS Taps Renowned Public Figures for Fall 2025
Courageous Style Campaigns
Coach's Revive Your Courage Activates Gen Z
Sporty Heritage Leisurewear
’47 x Sporty & Rich New York Yankees Boasts Classic Minimalism
Mascot-Forward Newspaper Campaigns
Ellie the Elephant Becomes a New York Times Subscriber
Archetype-Driven Fashion
AELIZA Case Study 4: Your Life Explores Identity Through Clothing
Athlete-Centered Denim Campaigns
Moise Kean Stars in GUESS JEANS' Fall 2025 Campaign
Club-Owned Digital Hubs
Arsenal Launches the Arsenal Media Platform
Athlete Swimwear Knit Fusion
Tom Daley Swimwear Blends Knits with Sport-Ready Design
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
AI Sports Writers
AI Sports Writer Generates Engaging Match Articles From Data
Athlete Career Transition Resources
UK Sports Institute Partners with Create to Support Athletes
Shoppable Swimsuits
Sports Illustrated Launches Its Shoppable Swimsuits
Sportwear Celebrity Fusion Tease
SKYLRK x Adidas Football Collaboration Teases Soccer Designs
Athlete Empowerment Programmes
Chanel Launches the CC League Programme for Athlete Development
Women-Focused Sports Stores
The Women’s Sports Store Can Be Accessed Digitally in the UK
Youth Athlete-Celebrating Initiatives
Gatorade Pays Homage to Two Exceptional High School Athletes
Strategic Athletic Club Branding
Club Athletic Harbours Ambitious Plans for National Expansion
Refined Versatile Apparel
& Other Stories Launches its 'Transitional Edit'
Peer-Reviewed Health Publications
NASM Debuts Journal of Fitness, Wellness, and Human Performance
Harmonious Aerial Photograph Series
Brad Walls is a Distinctive Voice in Contemporary Photography
Audio Journalism Platforms
Spotify Converts Long-Form Magazine Articles Into Audio Experiences
Athlete Commemorative Dolls
Venus Williams Barbie Celebrates Equality and Athletic Legacy
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Beauty Professional Ambassadors
IMAGE Studios Launches Ambassador Program for Beauty Leaders
Intimate Fashion Capsules
Velvet Heat Brings Kate Moss and Chloë Sevigny Together in Los Angeles
Sporty Collaborative Fashion Capsules
Born X Raised Launches a Collaborative Sports Range
Professional Tennis Roster Programs
Wilson Sporting Goods Welcomes Alex De Minaur in Tennis 360
Athlete-Backed Educational Food Programs
Electrolux Group Tapped Brandon Miller for Food Heroes
British Autumn Campaigns
Burberry Debuted Its Soccer-Themed 'A Good Sport' Collection for Fall
Wellness-Focused Performance Events
BODYWELLE Collaborates with Sunset Padel for a Special Event
Women-Empowering Photograph Campaigns
Ownever Made a Statement This International Women's Day
Graphic Apparel Collections
The sacai Muhammad Ali Collection is a Three-Piece Apparel Capsule
Empowering Global Summer Campaigns
Sunglass Hut Presents the Own Your Moment Campaign
Multilingual Media Expansion
L'OFFICIEL Expands Chinese-Language Editions Across Asia
Curated Athlete Tunnel Looks
JCPenney Unveiled Inside Lane With Five Women Basketball Stars