Visually stimulating installations usually seek to disorient the viewer by challenging the optic nerve's ability to receive and interpret information. Designer Rafael De Cárdenas aims to do just that via his immersive 60s-inspired, mirrored and heavily patterned artwork that is located inside Cadillac's Lower Manhattan gallery.
Called 'Amaze,' Rafael De Cárdenas' installation is made possible by the collaborative efforts of the designer, the car dealership, and New York arts publications 'Visionaire.' It consists of four independently designed rooms, each with a different element that is characteristic of disorienting and overstimulating installations. In addition to the visual stimulus, the contemporary work of art taps into composer and vocalist Sahra Motablebi for an audio composition that suits the spatial design masterpieces.
Photo Credits: Plamen Petkov
Strong Visually Stimulating Installations
Rafael De Cárdenas' Work is in the Cadillac House
Trend Themes
1. Immersive Installations - There is an opportunity for businesses to create immersive installations that challenge the viewer's perception and provide unique experiences.
2. Disorienting Artwork - Businesses can explore the creation of disorienting artwork that taps into the optic nerve's ability to interpret information in unconventional ways.
3. Collaborative Spatial Design - Collaborative efforts between designers, businesses, and artists can lead to innovative spatial designs that push boundaries and engage the senses.
Industry Implications
1. Art Installations - The art installation industry can leverage visually stimulating installations to provide unique and immersive experiences for viewers.
2. Automotive - Automotive companies, like Cadillac, can partner with designers and artists to create immersive installations that enhance the brand experience for customers.
3. Interior Design - The interior design industry can incorporate disorienting and visually stimulating elements into their projects to create unique and captivating spaces for clients.