Two new New Riff Backsetter spirits have been unveiled by the distillery to offer libation enthusiasts with a range of options that are experimental in nature. The spirits include the New Riff Backsetter Bourbon and the New Riff Backsetter Rye, which are both characterized by their unique flavor profile. The New Riff Backsetter Bourbon is made with 65% corn, 30% rye and 5% malted barley, and the New Riff Backsetter Rye is made with 95% rye and 5% malted rye.
Co-Founder Jay Erisman spoke on the new New Riff Backsetter spirits saying, "They’re hauntingly unique, with layers of peat enveloping the spicy, rich rye and Bourbon. It’s a small hint of flavors developing in our warehouses – and a great reflection of how New Riff marries a commitment to tradition with a love of experimentation."
Limited-Edition Experimental Spirits
The New Riff Backsetter Spirits Have Complex Flavor Profiles
Trend Themes
1. Experimental Spirits - There is an opportunity for distilleries to create and market limited-edition spirits with unique and complex flavor profiles.
2. Backsetter Spirits - There is potential for distilleries to innovate by creating new spirits that incorporate backset, a byproduct of the distillation process, to add a unique flavor profile.
3. Peated Spirits - There is room for distilleries to explore the use of peat, a traditional Scottish method of drying malted barley, in non-Scotch whiskies to create new and interesting flavor profiles.
Industry Implications
1. Distilleries - Distilleries can use the trend of limited edition, experimental spirits to differentiate themselves and capture a new segment of the market.
2. Craft Spirits - Craft distilleries can use the trend of experimental and unique flavors to compete with larger, established brands and gain a competitive advantage.
3. Whiskey Industry - The whiskey industry can adopt the use of backset, a byproduct of the distillation process, to create new and unique flavor profiles and differentiate themselves in a crowded market.