Exfoliating Body Washes

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Kosas' Good Body Skin Unclogs Pores with AHAs and Fruit Enzymes

Kosas' Good Body Skin is an AHA and enzyme exfoliating wash that extends skincare to the rest of the body. The daily exfoliating gel takes cues from ingredients that are commonly included in facial skincare products and it helps to keep pores clear, promote smooth skin and fight blemishes but with a focus on whole-body skincare.

The product is powered by tropical pineapple and papaya fruit enzymes and an AHA blend of brightening glycolic, lactic and mandelic acids. The body wash forms a rich lather in the shower and it rinses away dull, flaky skin with dirt and debris. The cleansing product also boasts soothing allantoin for its conditioning benefits and promotion of "soft, glassy skin." For ease of use, the product is packaged in an easy-to-squeeze standing bottle.
Trend Themes
1. Whole-body Skincare - Companies can develop skincare products for the entire body, including exfoliating body washes, to extend facial skincare to the rest of the body.
2. AHA and Enzyme Ingredients - Incorporating AHA and enzyme ingredients like glycolic, lactic and mandelic acids, pineapple and papaya fruit enzymes can be used to create exfoliating body washes that improve skin texture and clarity.
3. Multi-functional Products - There is an opportunity to create products that offer multiple skincare benefits, like unclogging pores, promoting smooth skin, fighting blemishes, and providing conditioning benefits.
Industry Implications
1. Skincare Industry - The skincare industry can look into reformulating facial products for the body and creating multi-functional skincare products that offer a range of benefits.
2. Personal Care Industry - Companies in the personal care industry can innovate by incorporating AHA and enzyme ingredients in body washes to create exfoliating and multi-functional products.
3. Sustainable Packaging Industry - There is an opportunity for sustainable packaging industry to create eco-friendly packaging solutions for skincare products that are easy to use in the shower.

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