Portland, Oregon-based creative director Ian Collins is the man behind this hilarious and highly random project. Let’s face it, there is a lot of bad news going around of late, so these re-captioned news images add a touch of lightness to proceedings.
The intercepted images, which range from the sublime to the ridiculous, will make you spit your morning coffee out. From the protester who is seen launching a missile at a building named ‘Zen World,’ to a highly random image of a man dressed up as some form of futuristic Indian chief with the caption "More of this. Less of everything else," these images are equal parts hilarious and confusing.
Ian runs a blog entitled ‘The Big Caption’ which is dedicated to the art of adding text to completely random images from the news and media.
Nonsensical News Captions
Ian Collins Adds Surreal Captions to Random News Images
Trend Themes
1. Surreal Re-captions - There is an opportunity to explore the trend of using surreal and humorous captions on serious news images to add levity to an otherwise tense situation.
2. Satirical News Images - A trend of using satire to poke fun at serious news stories and images can be explored as a disruptive innovation in the media industry.
3. Humorous News Reporting - The trend of incorporating humor into news reporting can be utilized to make news more enjoyable or palatable for audiences, opening up opportunities for media companies to incorporate this strategy in their different reporting programs.
Industry Implications
1. Media - The media industry can exploit the trend by incorporating satire, humor, and surrealism into their news reporting to boost viewership or readership of their programs or newspapers.
2. Advertising - As an advertising industry, incorporating humor or satire can help brands connect with their audiences and generate more engagement through their campaigns or social media content.
3. Digital Media - Digital media companies have the opportunity to incorporate humor and satire into their digital platforms to generate more traffic and engagement with their users, potentially increasing advertising revenue.