Punchy Shampoo Branding

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Hairshop J-Line Packaging Has a Visual Volume to Complement its Contents

Like the wearers of hair extensions flaunt extra locks to enhance their looks, Hairshop J-Line packaging has been infused with an image that has added dimension. Sure, the bottles and the jars have smooth rounded surfaces but the way that they've been labeled seems to jump forward from the flat plastic.

A deep blue covers the containers of special hair extension shampoo, conditioner, detangler and mask and gleaming silver caps top each of them off. The vivid colors of lime green, cherry red and bright orange and blue have been applied by Dmitry Kostyukhin as abstract shapes to the front of each product. From the salon or drugstore shelf, CPDS's Hairshop J-Line packaging attracts as it exhibits the illusion of volume.
Trend Themes
1. Enhanced Packaging - Opportunity to create packaging that visually enhances the product, providing an illusion of volume.
2. Abstract Labeling - Chance to use abstract shapes and bold colors on product labels to grab consumer attention.
3. Dimensional Design - Potential to incorporate three-dimensional elements into packaging design for a more visually striking effect.
Industry Implications
1. Beauty and Personal Care - Disruptive innovation opportunity to create visually appealing packaging that stands out among competitors.
2. Consumer Goods - Opportunity to leverage unique packaging design to enhance brand image and drive consumer engagement.
3. Graphic Design - Potential for graphic designers to explore new techniques and styles to create eye-catching product labeling.

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