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Streetwear Couture

The Gillette Guide to Street Fashion

— April 6, 2010 — Fashion
James Dean looks, graffiti jewelry and all-American style. Today we hunt: STREETWEAR COUTURE – The Gillette Guide to Street Fashion.

10. If you love Johm Travolta’s bad boy looks in the movie Grease, you won’t be able to get enough of the ‘The Denim Gang’ editorial in Sportswear International #227. What a great homage to the 50s.

9. Toyko hip-hop group Teriyaki Boyz paired up with Bape, a wicked t-shirt company, to create these monstrous hoodies. This is one bold way to make a fashion statement.

8. This aggressive lookbook is for tough guys only because the Adidas Originals 2010 Spring lookbook doesn’t mess around.

7. Casual clothing doesn’t have to mean sacrificing style. The Victim 2010 Spring Collection encompasses the best of both worlds.

6. Want some swagger in your step? Look no further than Japanese streetwear brand, ‘Swagger.’ Their ‘collections have all the hip and unique streewear you could ever want.

5. Nothing says ‘street’ more than graffiti and now you can customize your own graffiti jewelry courtesy of DMD Metal. Rad.

4. Rebellious hair, leather jackets and plenty of smokes. This British GQ editorial called ‘The United State’ definitely takes some inspiration from the legendary James Dean.

3. Dolce & Gabbana uses the power of numbers for these fashionable ads. Gangs have never looked so stylish.

2. These tattered and torn photographs by Randall Mesdon prove that all-American style is still a staple theme in most men’s wardrobes.

1. Take a tour of downtown NYC with the HUF 2010 Spring Lookbook. From sidewalks to alleyways, this lookbook proves that you can look good wherever you go.
Trend Themes
1. Customized Graffiti Jewelry - DMD Metal's customizable graffiti jewelry creates disruptive innovation opportunities in the accessories and streetwear industries.
2. Aggressive Streetwear Looks - Adidas Originals 2010 Spring Lookbook sets a trend for aggressive streetwear looks that creates disruptive innovation opportunities in the apparel and footwear industries.
3. All-american Style - Tattered and torn photographs by Randall Mesdon and Dolce & Gabbana's fashionable ads featuring gangs create a trend for all-American style that creates disruptive innovation opportunities in the fashion and advertising industries.
Industry Implications
1. Accessories Industry - DMD Metal's customizable graffiti jewelry creates disruptive innovation opportunities in the accessories and streetwear industries.
2. Apparel Industry - Adidas Originals 2010 Spring Lookbook sets a trend for aggressive streetwear looks that creates disruptive innovation opportunities in the apparel and footwear industries.
3. Fashion Industry - Tattered and torn photographs by Randall Mesdon and Dolce & Gabbana's fashionable ads featuring gangs create a trend for all-American style that creates disruptive innovation opportunities in the fashion and advertising industries.
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