Sweet and refreshing fruits are often incorporated into the ingredient lists for summer popsicles, but it is far less common to find vegetable popsicles on the market. As such, '&samhoud food' developed SPRICE as a way for consumers to get a flavorful dose of their daily greens in the form of a sweet treat.
SPRICE is offered in two flavors, including Cucumber & Lime, as well as Orange & Carrot. These organic fruit and vegetable popsicles are packaged in boxes of four that emphasize what it calls "did-you-knows and good-to-knows," such as the vitamin content of the vegetable-packed frozen treats. To further promote goodness and transparency, the packaging developed for SPRICE by creative agency MAS shows a depiction of the popsicles with an image that reflects their exact size.
Nourishing Vegetable Popsicles
SPRICE Offers Flavors Like Orange & Carrot and Cucumber & Lime
Trend Themes
1. Vegetable-based Popsicles - Develop more vegetable-based popsicles as a healthy alternative to traditional sugar-laden versions.
2. Organic Frozen Treats - Market organic frozen treats that have additional health benefits while maintaining flavor.
3. Transparent Packaging - Create transparent packaging that shows the exact size of the product.
Industry Implications
1. Health Food - Develop healthy alternative treats for snacking.
2. Organic Food - Develop and market organic food for a more health-conscious community.
3. Packaging - Innovate packaging design to show the exact content and quality of products being sold.