Did you find some antiquated toys tucked away in the closet at your Grandma's place and don't know what to do with them? Well, so did Ludvig Bruneau Rossow, who then had the ingenious idea to create Train-Set Typography.
The unique Train-Set Typography uses exhibition-worthy train set gems including locomotives, rail road cars, wagon-lits, restaurant cars, railway stations, little houses and even crossings with barriers beautifully arranged and photographed.
Ludvig Bruneau Rossow is a graphic designer from Oslo, Norway. He has been developing editorial designs and visual identities for some time. As he states about his inspirations, "the ideas behind my projects varies from technical to emotional concepts," which is furthered by the inevitable emotional response audience members will have to the typeface as they recall childhood memories of toy train sets.
Train-Set Typography
Ludvig Bruneau Rossow Uses Vintage Toys to Create Funky Lettering
Trend Themes
1. Vintage Toy Typography - The trend of repurposing outdated toys to create unique and nostalgic typographical designs creates an opportunity for graphic designers and marketing agencies to provide a sense of emotional connection with their audience.
2. Handmade Typographical Designs - The trend of incorporating handmade design elements creates a unique and authentic aesthetic in branding and advertising, offering an opportunity for creative professionals to differentiate themselves in the industry.
3. Nostalgia Marketing - The trend of using nostalgia to connect with consumers through the incorporation of familiar childhood objects creates a potential avenue in advertising and marketing, offering companies a chance to create a personal and meaningful connection with their target audience.
Industry Implications
1. Graphic Design - The unique and innovative typographical approach presents an opportunity for graphic designers and artists to expand the boundaries of their creativity.
2. Marketing and Advertising - The incorporation of familiar vintage toys as a branding element presents a unique opportunity for marketing and advertising agencies to differentiate their clients from competitors and create a strong emotional connection with their target audience.
3. Toy Industry - The use of vintage toys to create artistic typographical designs presents an opportunity for the toy industry to promote nostalgia and engage with consumers in new and creative ways.