Tim Knowles has allowed trees to become artists by attaching multiple pens to the tips of their branches. An artist himself, Tim Knowles enabled branches to draw, by giving them the necessary tools to do so.
Although multiple types of trees were given this opportunity, it seems as though the willow tree produced the most effective drawings.
Check out the gallery to see works from these talented tree artists!
Implications - In the last few years, there has been an increased interest in public art installations. This installations bring high-minded art to the public in an effort to disassociate the stereotype that art is simply the domain of the elite. A company would be wise to invest in a sponsorship of a major art installation, providing the public with a direct link to while also showing their brand's commitment to creativity in all forms.
Branches that Draw
Tim Knowles Gives Trees the Tools to Paint on Canvas
Trend Themes
1. Public Art Installations - Investing in a sponsorship of a major art installation can provide a direct link to the public and demonstrate a brand's commitment to creativity.
2. Tree Art - Exploring the opportunity to utilize trees as artists could lead to innovative and unique art forms.
3. High-minded Art - Promoting high-minded art to the public can help challenge the perception that art is exclusive to the elite.
Industry Implications
1. Advertising - Advertising agencies could capitalize on sponsoring public art installations to promote their brands and connect with the public.
2. Art - The art industry can embrace tree art as a new and unconventional form of artistic expression.
3. Environmental Conservation - Environmental organizations can explore partnerships with artists to raise awareness about the beauty and importance of trees in our ecosystems.