Seasonal Summertime Cocktail Purées

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The Perfect Purée of Napa Valley Mango Passion Fruit is Tasty

The Perfect Purée of Napa Valley Mango Passion Fruit is a new limited-edition offering from the brand that's focused on delivering exceptional flavor for restaurants and mixologists to incorporate into their favorite old or new recipes.

The purée is crafted with summertime in mind with floral notes of mango along with tart passionfruit juice that will work well with alcohol as well as non-alcoholic recipes. The product is also well-suited for use in desserts or savory dishes to incorporate a premium, fruit-forward flavor.

President and CMO Michele Lex spoke on the new The Perfect Purée of Napa Valley Mango Passion Fruit saying, "We’re excited to announce the availability of our new limited edition seasonal blend. Mango Passion Fruit is the perfect addition to summery confections, drinks and savory sauces and a versatile and delicious way to bring island flavor to warm weather menus."
Trend Themes
1. Seasonal Cocktail Purées - Crafting seasonal fruit-based cocktail purées can be a disruptive innovation opportunity for restaurants and mixologists.
2. Non-alcoholic Beverage Options - Creating non-alcoholic drink recipes using flavorful fruit purées can be a disruptive innovation opportunity for beverage companies.
3. Fruit-based Desserts and Savory Dishes - Experimenting with fruit purées to create unique fruit-based desserts and savory dishes can be a disruptive innovation opportunity for chefs and restaurants.
Industry Implications
1. Food and Beverage - The food and beverage industry can incorporate seasonal cocktail purées to offer unique drink and menu options, proving to be a disruptive innovation opportunity.
2. Hospitality - Restaurants and resorts can use non-alcoholic cocktail purées to offer non-alcoholic drink options and provide guests with a refreshing experience, proving to be a disruptive innovation opportunity.
3. Dessert Industry - The dessert industry can experiment with the use of fruit purées to create unique and flavorful fruit-based dessert options, providing a disruptive innovation opportunity.

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