Winky Lux is adding to its fun portfolio of lip products with an all-new rainbow lip balm that boasts color-changing properties. The Rainbow Balm, launched just in time for the start of Pride Month, takes the form of a tinted lip product that is striped with red and orange colors, as well as a blue color that is pH-activated and changes to create a unique rosy color once it's swiped across the lips.
The nourishing rainbow-hued balm boasts a pleasing pineapple scent and is made with moisturizing ingredients like jojoba oil to soothe and condition the lips.
For a limited time, a portion of the Rainbow Balm purchases will help to support the LGBTQ youth organization nAGLY.
pH-Activated Lip Balms
Winky Lux's Rainbow Lip Balm Helps to Support LGBTQ+ Youth
Trend Themes
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Industry Implications
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Cosmetics — Introduce technological innovation in the production of lip products by creating color-changing shades, like Winky Lux's Rainbow Balm.
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