Probiotic-Packed Olives

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Alive & Well's Organic Olives are Prepared with Natural Lacto-Fermentation

When it comes to probiotic-rich foods, consumers tend to gravitate towards yogurt, kefir, sauerkraut, kimchi and other fermented products that are rich with friendly bacteria—and this is where Alive & Well sets itself apart with its Probiotic-Rich Organic Olives.

Alive & Well shares sustainably sourced, organic olives that have gone through a natural lacto-fermentation process that's comparable to the way sauerkraut is prepared. As ever, consumers are able to enjoy the taste of the Mediterranean fruit but with added probiotics for even more health-boosting benefits. The Alive & Well Probiotic-Rich Organic Olives are available in a number of different varieties, including Kalamata, Green Rovie, Atalanti, Chalkidiki and Amfissa.

At the Specialty Food Association's 2019 Winter Fancy Food Show, Alive & Well was one of the many exhibitors that showed how global flavors are influencing everything from beverages to produce.
Trend Themes
1. Probiotic-rich Foods - The trend of incorporating probiotics into various foods, such as olives, presents an opportunity for disruption in the food and beverage industry.
2. Natural Lacto-fermentation - The trend of using natural lacto-fermentation processes in food preparation opens up opportunities for disruptive innovation in the food processing and manufacturing industry.
3. Health-boosting Benefits - The trend of prioritizing food products that offer additional health benefits, like probiotics, creates opportunities for disruption in the wellness and functional foods industry.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore the incorporation of probiotics into various products, like olives, to meet the growing demand for health-conscious options.
2. Food Processing and Manufacturing - The food processing and manufacturing industry can explore innovative ways to incorporate natural lacto-fermentation processes in food preparation to enhance flavors and nutritional profiles.
3. Wellness and Functional Foods - The wellness and functional foods industry can develop and market products that offer health-boosting benefits, like olives with added probiotics, to cater to health-conscious consumers.

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