The On Cloudvista trail runner sneakers are a new offering from the brand that will provide avid athletes and hikers alike with a way to enjoy enhanced comfort and support when taking to their favorite trails.
The sneakers are constructed with a lightweight design that includes a transparent honeycomb mesh layer along with a cloud tec sole unit that makes use of the Helion Superfoam. This is oriented in a segmented arrangement to allow for natural flexing, while still providing impressive protection as well as extra-soft impact absorption.
The On Cloudvista trail runner sneakers are priced at $139 and will help to reduce impact during runs, but also works to offer impressive bounce for energy return to keep runners going the distance.
Featherlight Foam Trail Sneakers
The On Cloudvista Trail Runner Features the Helion Superfoam
Trend Themes
1. Lightweight Trail Running Shoes - Opportunities for disruptive innovation in producing footwear that is lightweight with enhanced comfort and support.
2. Segmented Sole Technology - Opportunities for disruptive innovation in designing segmented soles with Helion Superfoam that allow for natural flexing of the foot.
3. Energy Returning Running Shoes - Opportunities for disruptive innovation to produce footwear that reduces impact during runs but also offers impressive bounce for energy return to keep runners going the distance.
Industry Implications
1. Athletic Footwear - Athletic footwear companies can leverage the use of Helion Superfoam and segmented soles technology to create lightweight trail running shoes with enhanced comfort and support.
2. Outdoor Sports Equipment - Outdoor sports equipment companies can utilize segmented soles technology and energy returning materials to produce trail running shoes with additional features to sustain outdoor usage.
3. Sports Apparel - Sports apparel companies can collaborate with athletic footwear companies to produce running gear that complements the lightweight trail running shoes, segment sole technology and energy returning materials.