Augmented reality needs to be able to interact with the real world in order to fulfill its promise, and Blippar's new Landmark Recognition Feature is part of the AR software company's effort to do so. The new feature for the Blippar app use image-processing technology to be able to identify many famous icons from around the world.
The Landmark Recognition Feature is able to identify over 2,000 landmarks. These include well-known buildings and structures like the Golden Gate Bridge, the Eiffel Tower, and the Taj Mahal, as well as regional landmarks like Eureka Tower in Melbourne or the Hockey Hall of Fame in Toronto. It's worth noting that Blippar's system uses computer vision alone -- it doesn't cross-reference its results with any GPS data or other location information.
Landmark Recognition Apps
Blippar's Landmark Recognition Feature Identifies Famous Landmarks
Trend Themes
1. Augmented Reality - The use of augmented reality in mobile apps allows users to interact with the real world, creating opportunities for immersive experiences and new forms of advertising.
2. Landmark Recognition - The development of image-processing technology for landmark recognition in apps provides opportunities for enhanced sightseeing experiences, travel guides, and educational tools.
3. Computer Vision - Advancements in computer vision technology enable the accurate identification of landmarks, opening up possibilities for improved object recognition and visual search in various industries.
Industry Implications
1. Travel and Tourism - Landmark recognition apps can revolutionize the travel and tourism industry by providing real-time information, guided tours, and personalized recommendations to enhance the tourist experience.
2. Advertising and Marketing - Augmented reality applications with landmark recognition capabilities offer new advertising opportunities, allowing brands to engage with consumers through interactive and contextually relevant campaigns.
3. Education - Landmark recognition technology can be integrated into educational apps and platforms to create interactive learning experiences, enabling students to explore famous landmarks and gain knowledge about different cultures and history.