Ethereal Jewelry Shop Aesthetics

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Studio Shamshiri Curates a Beautiful Interior for Sonia Boyajian

Studio Shamshiri elevates the aesthetic of this jewelry shop by adding subtle "residential touches" — from an eat-in kitchen to an entertainment area. This makes for an expanded shopping experience that nods to luxury and leisure. The firm chose a soft pink color palette for the interior in order to instill an inviting environment.

The brick-and-mortar destination is owned by Los Angeles-based jewelry designer Sonia Boyajian who wanted a place that would "allow her to host events, but also a place that felt like home." In addition to the beautiful ethereal interior, the striking jewelry shop also boasts extra "room for work-related spaces, including a studio, office, and [a] showroom."

The project is definitely a wholesome one as Sonia Boyajian is long-time friends with the studio's founder, Pamela Shamshiri.
Trend Themes
1. Residential Retail Spaces - Creating retail spaces that incorporate residential elements, such as kitchens and entertainment areas, to provide an expanded and luxurious shopping experience.
2. Soft Pink Color Palettes - Utilizing soft pink color schemes in interior design to create inviting and aesthetically pleasing environments.
3. Work-related Spaces in Retail - Designing retail spaces with dedicated areas for work, such as studios, offices, and showrooms, to accommodate a range of business activities.
Industry Implications
1. Jewelry Retail - Incorporating residential touches and inviting aesthetics in jewelry stores to enhance the shopping experience and create a luxurious atmosphere.
2. Interior Design - Exploring the use of soft pink color palettes in interior design projects to evoke a sense of warmth and hospitality.
3. Event Space Rental - Creating versatile retail spaces that can be used for hosting events, providing jewelry designers and other businesses with additional revenue streams.

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