Fashion designer Alexander Wang conceived this elegant and sophisticated evian water bottle branding. The bottle itself has been transformed from a silo shape into a long-necked and curvaceous structured vessel.
There are two bottles that boast the same shape but use different color schemes. This evian water bottle label features a bar code-mimicking design that smears the Alexander Wang logo in a horizontal pattern of straight lines. The unique label uses various line thicknesses to convey an unusual and creative theme.
Each bottle contains the same pure mineral water that evian is known for. These unique glass vessels simply provide users with a more elegant way to consume their beverages. The redesigned bottles are the brand's ninth collaboration and are an example of fashion-forward beverage branding.
Designer Water Vessels
This evian Water Bottle Logo and Shape Were Created by Alexander Wang
Trend Themes
1. Fashionable Beverage Containers - There is an opportunity for fashion designers to collaborate with beverage brands to create unique and stylish containers for their products.
2. Creative Label Designs - There is room for innovative label designs that incorporate unconventional elements, such as bar codes and logos, to create an eye-catching product.
3. Premium Water Products - There is a growing demand for high-end water products that offer not just pure, clean water but also an elegant and luxurious drinking experience.
Industry Implications
1. Fashion Industry - Fashion designers can collaborate with beverage brands to create stylish beverage containers that appeal to fashion-conscious consumers.
2. Packaging Industry - Innovative label designs and unique container shapes present opportunities for the packaging industry to offer creative solutions to beverage brands.
3. Beverage Industry - There is room for growth in the premium water market, with demand for high-quality, stylish water products that provide more than just hydration.